{"title":"Proclere","description":null,"products":[{"product_id":"proclere-blue-frosting-silverising-shampoo-250ml","title":"Proclere Blue Frosting Silverising Shampoo 250ml","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Blue Frosting Silverising Shampoo 250ml\u003c\/h1\u003e\n\u003cp\u003eMeet Proclere Blue Frosting Silverising Shampoo—a color-depositing cleansing formula designed to refresh and preserve cool-tone hair. Perfect for blonde, silver, and gray locks, this shampoo deposits a blue-violet pigment that counteracts brassiness while washing away daily buildup from styling products.\u003c\/p\u003e\n\u003cp\u003eWith a thoughtful balance of cleansing action and pigment deposition, it brightens and maintains the cool look between salon visits. The 250ml bottle is designed to be a staple in your color-maintenance routine, delivering predictable results wash after wash.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eBlue-toned pigment neutralizes brassiness to reveal cooler blonde, silver, and gray tones\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCleanses while depositing color to refresh and extend the life of color-treated hair\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eGentle formula that helps prevent dryness and maintains smooth, manageable strands\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSpecifically formulated for lightened and highlighted hair to support vibrant, true-tone results\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eGenerous 250ml bottle provides durable use and easy at-home maintenance\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eWet hair thoroughly and apply a small amount of shampoo from roots to ends, massage gently to cleanse and distribute pigments evenly\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with lukewarm water and re-apply if you want an extra fresh wash or more toning\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eFollow with your regular conditioner to lock in moisture and keep tones looking vibrant\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eFor deeper toning, leave the shampoo on for a short while before rinsing and adjust frequency based on guidance for your hair color\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Proclere Blue Frosting Silverising Shampoo\u003c\/h2\u003e \u003cp\u003eThis blue frosting shampoo is uniquely engineered to address brassy undertones in blonde, silver, and gray hair without compromising hair health. By combining cleansing action with color deposition, it helps maintain cool tones between salon visits, reduce yellowing, and add a polished, salon-fresh shine. The lightweight, color-safe formula makes it suitable for regular use and simple to incorporate into your existing routine.\u003c\/p\u003e \u003cp\u003eIt’s a practical, effective solution for anyone looking to keep cool-toned hair vibrant, bright, and easy to style—without resorting to frequent color services. Whether you’re refreshing salt-and-pepper gray highlights or maintaining an icy blonde, this shampoo is tailored to support your color goals with every wash.\u003c\/p\u003e \u003ch2\u003eClosing Thoughts\u003c\/h2\u003e \u003cp\u003eIn short, Proclere Blue Frosting Silverising Shampoo delivers targeted toning, reliable cleansing, and long-lasting cool-tone maintenance in a convenient 250ml bottle. Key selling points include the blue-pigment toning that neutralizes brass, a balanced cleansing-and-conditioning approach, and a straightforward routine that fits into busy lives. If you want cooler, brighter blonde or silver\/gray hair between visits, this is the essential tool for your color-care arsenal.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":56378068205899,"sku":"PRO800046","price":12.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1769119274-92812400.jpg?v=1769303188"},{"product_id":"proclere-freeze-sea-salt-blowdry-texturising-mist-hold-factor-3-250ml","title":"Proclere Freeze Sea Salt Blowdry \u0026 Texturising Mist Hold Factor 3 250ml","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Freeze Sea Salt Blowdry \u0026amp; Texturising Mist Hold Factor 3 250ml\u003c\/h1\u003e \u003cp\u003eEmbrace effortless, beach-ready texture with Proclere Freeze Sea Salt Blowdry \u0026amp; Texturising Mist. This lightweight styling spray is designed to be used during blow-drying to lock in natural-looking waves and body while you style. With a Hold Factor 3, it provides flexible grip that keeps shape without stiffness, so hair remains soft, movable, and easy to rework through the day.\u003c\/p\u003e \u003ch2\u003eWhat it is\u003c\/h2\u003e \u003cp\u003eA mist that combines the refreshing lift of sea salt with heat-activated texturizing power. Ideal for creating volume at the roots, defined waves, and a touch of grit that holds a style from morning to night. The 250ml bottle is perfect for daily use or travel, delivering consistent performance without weighing hair down.\u003c\/p\u003e \u003ch2\u003eKey features\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eSea salt texture with lightweight hold for natural movement and grip, without a sticky feel.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eHold Factor 3 delivers a flexible, reworkable finish that stays in place without crunch.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eBlow-dry friendly: activates texture as you dry, helping you achieve beachy waves faster.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eWorks on damp or towel-dried hair, giving you versatility for air-dried or styled looks.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eBoosts volume at the roots and enhances definition through mid-lengths and ends.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eEasy to wash out and leaves hair feeling clean and light, not weighed down.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eSuitable for a range of hair types and lengths, from fine to thick, with consistent results.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eCompact 250ml bottle is ideal for home use or on-the-go styling and travel.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eShake well before use to activate all ingredients.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eHold the bottle 6–12 inches (15–30 cm) from dry or towel-dried hair and mist evenly from roots to ends.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eDistribute with your fingers or a wide-tooth comb to ensure even coverage and texture.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eFor best results, blow-dry with a diffuser or using your hands to encourage natural waves as the product sets.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eScrunch and twist sections to build definition and volume, then let hair air-dry partly or finish with a cool blast to set.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eRefresh between washes by light re-application to maintain texture and shape.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eAvoid over-application to prevent heaviness; start with a light mist and add if needed.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy you should choose Proclere Freeze Sea Salt Blowdry \u0026amp; Texturising Mist\u003c\/h2\u003e \u003cp\u003eThis sea salt spray for blow-drying is crafted to deliver a natural, beachy finish with lasting movement. It offers a rare combination: enough hold to keep styles in place, yet enough flexibility to rework without stiffness. The mist-based formula means even distribution, quick drying, and less product buildup than heavier styling creams or pastes. It’s an excellent choice for anyone seeking effortless texture, easier styling, and a current, salon-worthy look that translates from day to night.\u003c\/p\u003e \u003ch2\u003eWho it's ideal for\u003c\/h2\u003e \u003cp\u003eGreat for creating beachy waves on fine or limp hair, adding volume to flat styles, and giving definition to natural curls or textured hair. Suitable for all hair lengths, from short styles that need lift to long hair that benefits from controlled texture. Perfect for daily styling, quick touch-ups, or travel-friendly texture that holds through humidity and heat.\u003c\/p\u003e \u003ch2\u003eClosing: key selling points\u003c\/h2\u003e \u003cp\u003e\u003cstrong\u003eEffortless beachy texture\u003c\/strong\u003e with a flexible Hold Factor 3 that keeps hair touchable. \u003cstrong\u003eHeat-activated texture\u003c\/strong\u003e as you blow-dry for faster, natural-looking waves. \u003cstrong\u003eWeightless finish\u003c\/strong\u003e that won’t weigh hair down and is easy to wash out. \u003cstrong\u003eVersatile application\u003c\/strong\u003e for damp or towel-dried hair and all hair types. \u003cstrong\u003eCompact 250ml bottle\u003c\/strong\u003e designed for daily use and travel.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":56378068238667,"sku":"PRO801302","price":14.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1769119364-94954100.jpg?v=1769303187"},{"product_id":"proclere-freeze-sea-salt-texturizing-paste-hold-factor-4-100ml","title":"Proclere Freeze Sea Salt Texturizing Paste Hold Factor 4 100ml","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Freeze Sea Salt Texturizing Paste Hold Factor 4 100ml\u003c\/h1\u003e \u003cp\u003eElevate your hair game with Proclere Freeze Sea Salt Texturizing Paste, a purpose-built styling paste that delivers beachy texture, natural movement, and a dependable hold without stiffness. Designed for everyday versatility, this formula lets you sculpt, define, and rework your look from casual day waves to more defined evening styles. With a Hold Factor 4, you’ll enjoy durable texture that stays in place while remaining flexible enough to adjust on the fly.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eSea salt-inspired texture that creates natural, beachy definition with a matte, non-shiny finish\u003c\/li\u003e\n\u003cli\u003eHold Factor 4 provides long-lasting support and reworkability without feeling crunchy or heavy\u003c\/li\u003e\n\u003cli\u003eLightweight, non-greasy formula that washes out easily for quick refreshes\u003c\/li\u003e\n\u003cli\u003eFlexible styling that allows you to sculpt, reshape, and restyle during the day\u003c\/li\u003e\n\u003cli\u003eIdeal for creating tousled waves, texture in short to medium hair, and adding volume to fine hair\u003c\/li\u003e\n\u003cli\u003eMatte finish reduces shine for a natural, effortless look\u003c\/li\u003e\n\u003cli\u003eHydration-friendly feel that avoids dryness and minimizes residue or flaking\u003c\/li\u003e\n\u003cli\u003eCompact 100 ml tube for easy packing,旅行-friendly on-the-go styling\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eStart with a small amount (about a dime-sized amount) warmed between your palms to loosen the paste\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eDistribute evenly through towel-dried or dry hair, focusing on the mid-lengths to ends for texture and definition\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eScrunch or twist sections to enhance natural waves and create separation\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eAllow hair to air dry for a relaxed look or finish with a diffuser or blow-dryer for more lift and shape\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eReworkability: as hair dries, you can reshape any areas by light re-application or gentle scrunching\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose Proclere Freeze\u003c\/h2\u003e\n\u003cp\u003eProclere Freeze stands out in the sea salt hair-styling category because it balances texture, hold, and finish in a way that suits real-life routines. The sea salt-inspired formula delivers instant texture without the stiffness of heavier pastes, making it ideal for day-to-day looks and quick touch-ups. Its lightweight composition keeps hair feeling breathable, while the matte finish ensures a natural, effortless appearance that’s easy to maintain from morning to night. The product is designed for compatibility with a wide range of hair types and lengths, from short crops to longer, wavy styles, and its reworkable hold makes it forgiving for those who like to experiment with different textures.\u003c\/p\u003e \u003cp\u003eCompared to heavier products, Proclere Freeze offers a more responsive feel—it's easier to sculpt and reshape without sacrificing longevity. The wash-out is straightforward, reducing buildup and ensuring you can switch looks as often as you like. The compact 100 ml packaging is ideal for travel, gym bags, or weekend styling sessions, giving you reliable texture wherever you are.\u003c\/p\u003e \u003ch2\u003eWho Is This For?\u003c\/h2\u003e\n\u003cp\u003eIdeal for anyone seeking natural texture with flexible hold—especially those aiming for beachy waves, defined texture on medium-length hair, or subtle volume on fine hair. It’s a practical choice for daily styling, weekend looks, and quick refreshes between activities, without the heaviness of stronger pastes or the shine of certain gels.\u003c\/p\u003e \u003ch2\u003eClosing Message\u003c\/h2\u003e\n\u003cp\u003eProclere Freeze Sea Salt Texturizing Paste offers a thoughtful balance of texture, hold, and finish that supports real-world styling needs. If you want a versatile, easy-to-use paste that delivers natural texture, reworkable control, and a matte look, this is the choice to make. Key selling points: flexible Hold Factor 4 for lasting texture without stiffness; sea salt-inspired texture for natural movement; matte finish for a effortless, no-fuss appearance; easy wash-out and lightweight feel; travel-friendly 100 ml packaging for styling on the go.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":56378068304203,"sku":"PRO801081","price":14.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1769119435-03262000.jpg?v=1769303188"},{"product_id":"proclere-freeze-shaping-gum-100ml","title":"Proclere Freeze Shaping Gum 100ml","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Freeze Shaping Gum 100ml\u003c\/h1\u003e \u003cp\u003eMeet Proclere Freeze Shaping Gum 100ml, a premium hair styling solution designed to deliver powerful hold without sacrificing movement. Perfect for creating bold silhouettes, sharp lines, and textured volume, this shaping gum grips each strand so you can sculpt, redefine, and rework your look from morning to night. The lightweight, water-based formula washes out easily with shampoo, leaving no residue or flaking—just a clean slate for your next style experiment.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eHigh-hold shaping gum with flexible, long-lasting sculpting power\u003c\/li\u003e \u003cli\u003eNatural finish that adds definition without a greasy sheen\u003c\/li\u003e \u003cli\u003eWater-based formula for easy washing out and minimal buildup\u003c\/li\u003e \u003cli\u003eNon-drying texture that stays pliable for restyling throughout the day\u003c\/li\u003e \u003cli\u003eSuitable for all hair types and lengths, ideal for short styles, spikes, pompadours, and textured looks\u003c\/li\u003e \u003cli\u003eProfessional-grade performance in a conveniently sized 100ml bottle\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Proclere Freeze Shaping Gum\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eUncompromising hold: keeps bold shapes intact from morning to night without stiffness\u003c\/li\u003e \u003cli\u003eVersatility: supports a wide range of styles—from structured pompadours to casual day-to-day texture\u003c\/li\u003e \u003cli\u003eEasy maintenance: washes out cleanly with ordinary shampoo, no residue or white cast\u003c\/li\u003e \u003cli\u003eHair-friendly formulation: designed to be non-drying and comfortable to wear all day\u003c\/li\u003e \u003cli\u003eValue and practicality: 100ml of salon-grade product that travels easily and lasts through many styling sessions\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eStart with a small amount: dispense a pea-sized dab onto your palms and warm evenly between your fingers\u003c\/li\u003e \u003cli\u003eApply to dry hair for maximum grip, concentrating on the areas you want to sculpt\u003c\/li\u003e \u003cli\u003eShape with your fingers or a comb to build the desired form, adding product sparingly as needed\u003c\/li\u003e \u003cli\u003eLayer and texture: twist, twist-and-flick, or spike sections to create definition and movement\u003c\/li\u003e \u003cli\u003eTo reset or re-style, wash out with shampoo and reapply a fresh dab for the next look\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eClosing message: Proclere Freeze Shaping Gum offers dependable hold with a clean, natural finish and simple wash-out, making it a reliable pick for anyone who loves versatile, statement hairstyles. Key selling points: strong, flexible hold without stiffness; easy removal; works across hair types; ideal for creative, day-to-night styling; convenient 100ml bottle for home or pro use.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":56378068336971,"sku":"PRO800367","price":13.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1769119492-40882400.jpg?v=1769303188"},{"product_id":"proclere-hemp-conditioning-hair-mask-250ml","title":"Proclere Hemp Conditioning Hair Mask 250ml","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Hemp Conditioning Hair Mask 250ml\u003c\/h1\u003e\n\u003cp\u003eGive hair the hydration it craves with Proclere Hemp Conditioning Hair Mask. This 250ml treatment is designed to nourish each strand from the inside out, leaving hair softer, smoother, and more manageable. Powered by hemp-derived conditioning, it helps restore moisture, smooth the cuticle, and calm frizz, making it a reliable staple for dry, damaged, or routine-requiring hair. Use it as part of a dedicated hair care ritual to maintain supple, healthier-looking hair week after week.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eDeeply hydrating conditioning mask with a hemp-based formula that targets moisture at the hair fiber\u003c\/li\u003e \u003cli\u003eDetangling properties to ease combing and reduce breakage during styling\u003c\/li\u003e \u003cli\u003eHelps restore elasticity and resilience, contributing to smoother, softer hair\u003c\/li\u003e \u003cli\u003eLuxurious creamy texture that distributes easily and rinses clean\u003c\/li\u003e \u003cli\u003eGenerous 250ml bottle designed for regular use and long-lasting conditioning\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eAfter shampooing, apply a generous amount to mid-lengths and ends, avoiding the scalp for balanced conditioning\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eDistribute evenly through hair with your fingers or a wide-tooth comb\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eLeave on for 5–10 minutes for standard conditioning; extend to 15 minutes for extra dry or damaged hair\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eRinse thoroughly with lukewarm water and proceed with styling as usual\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Proclere Hemp Conditioning Hair Mask\u003c\/h2\u003e\n\u003cp\u003eThis mask brings a hemp-forward approach to everyday hair care, delivering essential moisture that helps tame frizz, soften strands, and improve manageability without weighing hair down. It pairs a comfortable, salon-like texture with a practical at-home routine, making it a versatile option for anyone seeking reliable hydration and long-term strand health. Its 250ml size provides value and consistency for ongoing use, making it a practical addition to your weekly hair care regimen.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eClosing note\u003c\/strong\u003e: For noticeable improvement in softness, shine, and control, make Proclere Hemp Conditioning Hair Mask a regular part of your routine. \u003cstrong\u003eKey selling points:\u003c\/strong\u003e hemp-powered hydration for deeply nourished strands, easy detangling and styling, creamy and rinse-clean formula, generous 250ml size for sustained use, ideal for dry or damaged hair seeking smooth, healthier-looking results.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":56378068402507,"sku":"PRO801203","price":15.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1769119544-91847800.jpg?v=1769303188"},{"product_id":"proclere-hemp-hydrating-conditioner-1000ml","title":"Proclere Hemp Hydrating Conditioner 1000ml","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Hemp Hydrating Conditioner 1000ml\u003c\/h1\u003e \u003cp\u003eDiscover deeply hydrated, easier-to-manage hair with Proclere Hemp Hydrating Conditioner. Housed in a generous 1000ml bottle, this conditioner is formulated with hemp-derived oils and nourishing botanicals to deliver lasting moisture from roots to ends. The result is softer, smoother strands with improved glide for detangling and styling, without heaviness or weighing hair down. Whether your hair is dry, frizzy, or simply in need of a reliable moisture boost, this conditioner is designed to support your routine with everyday usability and a clean, subtle scent that won’t overwhelm the senses.\u003c\/p\u003e \u003cp\u003eWhat sets this hemp conditioner apart is its practical approach to hydration: visible softness, manageable hair, and a more controllable frizz profile after each wash. It’s a thoughtful addition to a balanced hair care routine that respects the health of your hair while delivering noticeable comfort and ease in styling.\u003c\/p\u003e \u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eIdeal for anyone seeking enhanced moisture and easier styling: dry or frizzy hair in need of hydration; hair that responds well to lightweight conditioning without heaviness; and those looking for a reliable, daily conditioner to maintain softness and manageability between washes.\u003c\/p\u003e \u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eInfused with hemp-derived oils and natural emollients for lasting hydration\u003c\/li\u003e \u003cli\u003eSilky slip to detangle hair quickly and gently\u003c\/li\u003e \u003cli\u003eLightweight formula that leaves hair soft, smooth, and manageable\u003c\/li\u003e \u003cli\u003eHelps balance moisture to reduce frizz and enhance natural shine\u003c\/li\u003e \u003cli\u003eSuitable for a wide range of hair types and routine-friendly use\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eAfter shampooing, apply a generous amount to mid-lengths and ends, avoiding the scalp.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eLeave the conditioner for 1–3 minutes to allow the hemp-derived moisture to absorb.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eRinse thoroughly with lukewarm water for a clean, conditioning finish.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eDispense a small amount onto damp hair before styling for enhanced smoothness and control.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eWhy you should choose\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eChoosing Proclere Hemp Hydrating Conditioner means opting for a practical, moisture-forward approach to hair care. The hemp-derived hydration helps maintain softness and elasticity, reducing the appearance of dryness between washes. The formula’s slip supports comfortable detangling and protects against breakage during styling, while remaining lightweight enough for daily use. It pairs well with a wide range of shampoos and works as part of a simple, effective routine designed to improve hair texture over time without overpowering your natural character.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eClosing thoughts and key selling points:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e \u003cli\u003eLong-lasting hydration powered by hemp-derived oils\u003c\/li\u003e \u003cli\u003eLightweight, non-greasy feel that aids detangling and manageability\u003c\/li\u003e \u003cli\u003eSoftens hair and enhances natural shine for a healthier look\u003c\/li\u003e \u003cli\u003eGenerous 1000ml bottle delivers exceptional value\u003c\/li\u003e \u003cli\u003eSuitable for a broad range of hair types and routine-friendly usage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":56378068435275,"sku":"PRO801180","price":17.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1769119619-07277800.jpg?v=1769303188"},{"product_id":"proclere-hemp-hydrating-shampoo-1000ml","title":"Proclere Hemp Hydrating Shampoo 1000ml","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Hemp Hydrating Shampoo 1000ml\u003c\/h1\u003e\n\u003cp\u003eDiscover Proclere Hemp Hydrating Shampoo, a thoughtfully formulated cleanser designed to nourish dry, stressed hair while cleansing the scalp. Housed in a generous 1000ml bottle, it’s ideal for families or anyone seeking long-lasting hydration and easy maintenance.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHydration-forward formula enriched with hemp-derived ingredients to replenish moisture without weighing hair down. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eGentle cleansing that respects the scalp’s natural moisture balance for daily use. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHelps soften, smooth, and detangle hair, leaving strands more manageable after wash. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSuitable for dry, frizzy, or coarse hair types seeking lasting hydration and healthier-looking hair. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eGenerous 1000ml bottle provides great value and less frequent repurchase. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLight, natural fragrance that remains subtle during wear, enhancing your hair-care routine without overwhelming it. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch3\u003eWhat it does for you\u003c\/h3\u003e\n\u003cp\u003eBy delivering moisture directly to the hair shaft and scalp, Proclere Hemp Hydrating Shampoo helps reduce frizz, improve manageability, and support a healthier appearance. Regular use can help protect against dryness from daily styling, environmental factors, and water hardness. The formula is designed to be gentle enough for routine use, making it suitable for color-treated or chemically treated hair when used as part of a balanced regimen.\u003c\/p\u003e \u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eWet hair thoroughly with warm water to open the cuticles and prepare for cleansing. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDispense a small amount of shampoo and massage into scalp with fingertips, working into a soft lather from the roots to the mid-lengths. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eRinse completely, then repeat if desired for extra cleansing and hydration. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eFollow with conditioner or hair mask to seal moisture and finish with your preferred styling routine. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch3\u003eWhy Choose Proclere Hemp Hydrating Shampoo\u003c\/h3\u003e\n\u003cp\u003eChoosing Proclere means opting for a product that prioritizes moisture, scalp comfort, and easy maintenance. The hemp-infused formula provides nourishing hydration while being gentle enough for frequent use. The generous 1000ml size makes it a practical choice for households, and the subtle fragrance enhances the washing experience without overpowering your daily routine. This shampoo is ideal for anyone dealing with dry or frizzy hair who wants a reliable cleanse that supports softness and manageability.\u003c\/p\u003e \u003ch3\u003eClosing Note: Key Selling Points\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLong-lasting 1000ml bottle for great value and fewer repurchases.\u003c\/li\u003e\n\u003cli\u003eHydrating hemp-based formula that nourishes hair from root to tip.\u003c\/li\u003e\n\u003cli\u003eGentle cleansing suitable for daily use and sensitive scalps.\u003c\/li\u003e\n\u003cli\u003eLeaves hair softer, shinier, and easier to manage.\u003c\/li\u003e\n\u003cli\u003eSubtle fragrance that complements your daily routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":56378068500811,"sku":"PRO801166","price":15.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1769119671-27948100.jpg?v=1769303189"},{"product_id":"proclere-professional-freeze-moulding-mud-100ml","title":"Proclere Professional Freeze Moulding Mud 100ml","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Professional Freeze Moulding Mud 100ml\u003c\/h1\u003e \u003cp\u003eUnlock a spa-grade facial treatment at home with Proclere's Freeze Moulding Mud. This professional 100ml mud mask blends a cooling, purifying formulation designed to tighten the look of pores, calm redness, and refresh the complexion. Built for both salon professionals and skincare enthusiasts, the Freeze Moulding Mud delivers a refreshing chill on contact, helping to refine texture while maintaining comfortable hydration.\u003c\/p\u003e \u003cp\u003eDesigned for contemporary skincare routines, Freeze Moulding Mud works across a range of skin types—from normal to oily to sensitive—focusing on gentle cleansing and visible pore refinement. The cooling sensation elevates the experience, turning a simple mask into a nourishing ritual that can be used before events, after workouts, or as part of a targeted facial treatment plan.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCooling, refreshing sensation\u003c\/strong\u003e on application provides instant comfort while helping to tighten the appearance of pores. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetoxifying mud blend\u003c\/strong\u003e draws out impurities for a clearer, smoother complexion. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional-grade formulation\u003c\/strong\u003e designed for salon-quality results in the comfort of your home. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOil control and improved texture\u003c\/strong\u003e helps reduce shine and refine skin texture over time. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNon-stripping hydration\u003c\/strong\u003e aids in maintaining skin moisture while delivering a thorough cleanse. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGenerous 100 ml size\u003c\/strong\u003e for multiple treatments and routine use. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eStart with clean, dry skin. Apply a thin, even layer over the face and neck, avoiding the eye and lip areas. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAllow the mud to set and chill for 8-12 minutes, or until a slight film forms on the skin. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with lukewarm water, massaging gently to aid removal. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003ePat dry and follow with your usual serum and moisturizer for best results. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eUse 1-2 times per week or as needed for targeted detox and cooling benefits. \u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose Proclere Freeze Moulding Mud\u003c\/h2\u003e \u003cp\u003eChoosing Proclere means opting for a professional-grade treatment that brings spa-level results into your daily routine. The Freeze Moulding Mud is formulated to deliver a cooling sensation that not only feels luxurious but also supports soothing, refined skin texture. It suits a wide range of skin types and concerns—from clogged pores and excess oil to environmental stressors—while keeping skin comfortable and hydrated. The 100 ml supply ensures you can perform regular treatments or share with clients in a salon setting, making it a versatile addition to skincare kits and professional use.\u003c\/p\u003e \u003ch2\u003eClosing Message\u003c\/h2\u003e \u003cp\u003eExperience the difference of a true professional-grade mud mask designed to cool, purify, and refine your complexion. Key selling points: spa-like cooling action, targeted pore refinement, and a generous 100 ml size for repeated use. Elevate your skincare routine with Proclere Freeze Moulding Mud for visibly clearer, calmer, and more radiant skin.\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003eProfessional-grade formulation for salon-quality results at home\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eInstant cooling action that soothes redness and puffiness\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eDetoxifying mud that purifies pores and improves texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":56378068533579,"sku":"PRO055531","price":14.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1769119714-11370000.jpg?v=1769303189"},{"product_id":"pro800077","title":"Proclere Freeze 500ml Gel Spray Refill","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Freeze 500ml Gel Spray Refill\u003c\/h1\u003e \u003cp\u003eKeep your Proclere Freeze device ready with this 500ml Gel Spray Refill. Designed to slot into your existing Proclere Freeze system, this refill provides a generous supply to extend usage without needing a new unit.\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003e500ml Gel Spray Refill for Proclere Freeze system\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eReplacement refill designed to keep your Proclere Freeze device in operation\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eSimple swap when your current refill runs out\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eWhy choose Proclere Freeze 500ml Gel Spray Refill: a reliable, ready-to-use capacity that aligns with your existing Proclere Freeze setup, helping minimize downtime and maintain consistent performance.\u003c\/p\u003e \u003cp\u003eClosing: Key selling points — 500ml capacity for extended use, seamless compatibility with Proclere Freeze, straightforward replacement, and a practical solution for uninterrupted gel spray performance.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":57807369109835,"sku":"PRO800077","price":21.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1_7f4665df-be57-474e-b051-c392fcaeabb6.jpg?v=1784809226"},{"product_id":"pro800060","title":"Proclere Freeze 250ml Gel Spray","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Freeze 250ml Gel Spray\u003c\/h1\u003e \u003cp\u003eProclere Freeze 250ml Gel Spray is a gel spray product offered in a 250ml bottle. The current product details provided here confirm only the name and volume; there is no information available about ingredients, recommended uses, fragrance, or specific benefits. For exact usage directions, warnings, and safety information, please refer to the packaging or official product listing.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eProduct type: Gel spray. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eVolume: 250ml. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eBrand: Proclere. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSpray format for convenient, even application. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eRefer to the product packaging for exact usage directions. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eUse only as directed on the label. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes and mucous membranes. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eStore in a cool, dry place away from direct sunlight. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIf irritation occurs, discontinue use. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eClosing Thoughts\u003c\/h2\u003e \u003cp\u003eWhy choose Proclere Freeze 250ml Gel Spray? The 250ml bottle offers a portable, ready-to-use gel spray from the Proclere brand, providing a simple, spray-on format that can fit into daily routines. While exact use cases and fragrance details aren’t provided here, this gel spray’s convenient size and form factor are designed for easy application and on-the-go versatility. Always rely on the official packaging for precise instructions, safety guidance, and any ingredient information.\u003c\/p\u003e \u003ch2\u003eKey Selling Points\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eCompact 250ml size suited for travel and daily carry. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSpray-on gel format for quick, even coverage. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eTrusted Proclere branding for reliability and consistency. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":57807369142603,"sku":"PRO800060","price":13.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1_a7cca600-67de-4689-8292-3c63ad6ab2e7.jpg?v=1784809077"},{"product_id":"pro801142","title":"Proclere Blue Frosting Silverising 1000ml Shampoo","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Blue Frosting Silverising 1000ml Shampoo\u003c\/h1\u003e\n\u003cp\u003eMeet Proclere Blue Frosting Silverising Shampoo, housed in a generous 1000ml bottle. This blue‑tinted formula is designed to help maintain cooler tones in blonde, silver, or lightened hair while cleansing away dirt and buildup.\u003c\/p\u003e\n\u003cp\u003eWhether you’re maintaining bleached blondes, silver shades, or lighter hair, this shampoo aims to support vibrant, true‑to‑tone results with regular use.\u003c\/p\u003e \u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eWet hair thoroughly with warm water.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eApply a small amount of Proclere Blue Frosting Silverising Shampoo to your scalp and roots, then work into lengths.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eMassage gently for even distribution and to lift dull tones.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eRinse well. For deeper toning, leave on for 1–2 minutes before the final rinse.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eRepeat if desired, then follow with a conditioner from the same range for best results.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/ul\u003e \u003ch3\u003eWhy choose Proclere Blue Frosting Silverising Shampoo\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBlue‑tinted toning helps maintain cooler tones in blonde and silver hair.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eGenerous 1000ml bottle provides long‑lasting supply.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eDesigned for regular cleansing with color‑friendly care.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/ul\u003e \u003cp\u003eClosing: Elevate your hair tone with a dedicated silverising shampoo that complements cool shades and makes maintenance simple. Key selling points: 1000ml bottle, blue frosting toning, gentle cleansing for regular use, and value for money.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":57807533506891,"sku":"PRO801142","price":20.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1_81dac2fd-53df-45be-9de0-c49152e76efc.jpg?v=1783700376"},{"product_id":"pro800008","title":"Proclere Professional Freeze Ice Lites Bleaching Kit","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Professional Freeze Ice Lites Bleaching Kit\u003c\/h1\u003e \u003cp\u003eProclere Professional Freeze Ice Lites Bleaching Kit is designed for professional hair lightening applications. This kit emphasizes a professional-grade approach to achieving lighter tones with precision and control, making it suitable for salon environments and trained technicians seeking reliable results.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eProfessional-grade formula optimized for effective hair lightening.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eDesigned for use in professional settings to support consistent outcomes.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eAll-in-one kit intended to streamline lightening workflows in busy environments.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eCompact packaging that facilitates quick setup and easy storage.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003ePatch test 24-48 hours before full application to monitor for sensitivity.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eFollow general hair-lightening guidelines for timing and application appropriate to your target shade.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eRinse thoroughly after processing and proceed with appropriate aftercare as needed.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Proclere\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eProvides a reliable, professional-grade lightening experience aimed at predictable results.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eSupports efficient salon workflows with a dedicated bleaching solution.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eDesigned to help professionals deliver consistent color outcomes with confidence.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/ul\u003e \u003cp\u003eExperience precision and performance with Proclere Professional Freeze Ice Lites Bleaching Kit—a focused solution for professional hair lightening that supports clear, controlled results.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":57807535505739,"sku":"PRO800008","price":14.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1_e7d6e16d-5c00-43a2-ae5e-325432702f0d.jpg?v=1783700297"},{"product_id":"pro800848","title":"Proclere Freeze Ice Lites Hi Lift 400g Powder Lightener","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Freeze Ice Lites Hi Lift 400g Powder Lightener\u003c\/h1\u003e\n\u003cp\u003eDiscover the Proclere Freeze Ice Lites Hi Lift 400g Powder Lightener. This listing reflects the exact product title and provides only the information available here: a 400 g powder lightener within the Freeze Ice Lites line by Proclere. Additional specifics such as ingredients, exact lift levels, processing times, or fragrance were not supplied in this description.\u003c\/p\u003e \u003ch2\u003eKey Details\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eBrand: Proclere\u003c\/li\u003e\n\u003cli\u003eProduct: Freeze Ice Lites Hi Lift 400g Powder Lightener\u003c\/li\u003e\n\u003cli\u003eForm: Powder\u003c\/li\u003e\n\u003cli\u003eWeight: 400 g\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Proclere Freeze Ice Lites Hi Lift 400g Powder Lightener\u003c\/h2\u003e\n\u003cp\u003eOpting for this product aligns with shoppers seeking a recognized brand and a high-lift powder lightener packaged in a single 400 g size. The explicit “Hi Lift” in the name signals strong lifting potential, while “Freeze Ice Lites” suggests a cool-toned finish within the Proclere lineup. The 400 g packaging offers substantial quantity for multiple applications within a single purchase.\u003c\/p\u003e \u003ch2\u003eClosing\u003c\/h2\u003e\n\u003cp\u003eKey selling points: Proclere brand recognition, Hi Lift performance indicated by the product name, 400 g powder format, and inclusion in the Freeze Ice Lites line. If you require more detailed information such as ingredients, safety guidelines, or fragrance details, please provide additional data so I can tailor a more comprehensive, SEO-optimized description.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":57807535538507,"sku":"PRO800848","price":27.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1_cd7a1a91-552c-499f-beb0-68c3465f6ac5.jpg?v=1783700223"},{"product_id":"pro801036","title":"Proclere Infatreat Volume Volumising 250ml Spray","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Infatreat Volume Volumising 250ml Spray\u003c\/h1\u003e \u003cp\u003eProclere Infatreat Volume Volumising 250ml Spray is a spray-based styling product designed to add body and volume. The available product details do not include ingredients, fragrance notes, or specific performance claims.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eFormat: Spray\u003c\/li\u003e \u003cli\u003eVolume: 250ml\u003c\/li\u003e \u003cli\u003eBrand: Proclere Infatreat\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eRead and follow the directions on the packaging for best results.\u003c\/li\u003e \u003cli\u003eIf a patch test is advised on the packaging, perform it before first use.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose Proclere Infatreat Volume Volumising 250ml Spray\u003c\/h2\u003e\n\u003cp\u003eOpting for this product provides a dedicated volumising spray option in a practical 250ml bottle from the Proclere Infatreat line, designed to support styling routines with added volume and lift when used as directed.\u003c\/p\u003e \u003ch2\u003eClosing Message\u003c\/h2\u003e\n\u003cp\u003eKey selling points: Generous 250ml bottle for value, spray format for quick, even application, and a targeted volumising solution within the Proclere Infatreat range. This combination makes it a straightforward choice for achieving noticeable volume and body in your hairstyles.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":57807535571275,"sku":"PRO801036","price":13.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1_2b2960db-c178-4c0d-90a2-aed9f42ad0f8.jpg?v=1783700162"},{"product_id":"pro801340","title":"Proclere Kindness Normal Hold 100ml Setting Lotion","description":"\u003cdiv\u003e\n\u003ch1\u003eProclere Kindness Normal Hold 100ml Setting Lotion\u003c\/h1\u003e \u003cp\u003eProclere Kindness Normal Hold Setting Lotion is a lightweight styling solution designed to help you sculpt and set everyday hairstyles with a natural, moveable finish. Housed in a 100ml bottle, this lotion delivers a flexible hold that keeps shape without stiffness, allowing your hair to breathe.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFlexible, natural-looking hold that keeps your chosen style in place without stiffness\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eLightweight formula that won't weigh hair down\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eEasy to apply and distribute for even coverage from root to tip\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003e100ml bottle designed for convenient daily use\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eSuitable for a range of hairstyles and hair types, from straight to wavy\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eStart with clean, towel-dried hair or apply to dry hair for a refresh\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eDispense a small amount into palms and rub together to warm the lotion\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eWork evenly through hair, focusing on the mid-lengths and ends to build your desired hold\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eStyle with fingers or a comb to shape, then allow to set naturally\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eTouch up as needed with a small amount to maintain control and movement\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Proclere Kindness Normal Hold Setting Lotion\u003c\/h2\u003e\n\u003cp\u003eDesigned for everyday styling, this setting lotion provides reliable, flexible control without stiffness. Its lightweight, easy-to-apply formula helps you sculpt and define your look while preserving natural movement. The 100ml bottle makes it easy to keep your routine consistent at home or on the go, and the Kindness line from Proclere focuses on a balanced finish that respects your hair's texture and health.\u003c\/p\u003e \u003cp\u003eClosing: Discover a dependable partner for your daily styling routine with Proclere Kindness Normal Hold Setting Lotion. Key selling points: flexible hold, lightweight feel, easy application, and a compact 100ml bottle that travels with you, empowering you to craft, set, and rework looks anytime with confidence.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":57807535636811,"sku":"PRO801340","price":11.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1_688723fd-9a19-4a51-a530-705e276d9a7e.jpg?v=1783700075"}],"url":"https:\/\/www.directbeauty.co.uk\/collections\/proclere.oembed","provider":"Direct Beauty","version":"1.0","type":"link"}