{"title":"Rimmel Eye Makeup","description":null,"products":[{"product_id":"rimmel-london-mascara-volume-flash-x10-8ml-001-extreme-black","title":"Rimmel London Mascara Volume Flash X10 8ml - 001 Extreme Black","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel London Mascara Volume Flash X10 8ml - 001 Extreme Black\u003c\/h1\u003e\n\u003cp\u003eExperience dramatic, eye-catching lashes with the Rimmel London Mascara Volume Flash X10 in 001 Extreme Black. This compact 8ml tube is designed to deliver ten times the volume without clumping, giving you bold, defined lashes that stand out from morning light to after-dark glow. The sleek black tube with bold red accents mirrors the high-impact performance you’ll see on your eyes, making a statement with every blink.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e8ml tube is compact and portable for on-the-go touch-ups.\u003c\/li\u003e\n\u003cli\u003eVolume Boosting Formula delivers 10x more volume for a fuller lash look.\u003c\/li\u003e\n\u003cli\u003eExtreme Black pigmentation intensifies lash definition and eye contact.\u003c\/li\u003e\n\u003cli\u003eClump-free brush design ensures smooth, even coating across every lash.\u003c\/li\u003e\n\u003cli\u003eLong-lasting wear resists smudging and flaking, keeping lashes flawless from morning to night.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePrep Lashes: Start with clean, dry lashes. If you like, curl them for a lift that enhances volume.\u003c\/li\u003e\n\u003cli\u003eApply Mascara: Position the brush at the base of the lashes and wiggle upward to the tips to coat evenly.\u003c\/li\u003e\n\u003cli\u003eLayer for More Volume: Allow the first coat to dry slightly, then apply a second coat for a dramatic effect.\u003c\/li\u003e\n\u003cli\u003eDefine Outer Lashes: Focus application on the outer corners to create a wide-eyed look; lightly use the tip on lower lashes if desired.\u003c\/li\u003e\n\u003cli\u003eRemove with Ease: End the day with a gentle makeup remover or micellar water to lift the product without tugging.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose Volume Flash X10\u003c\/h2\u003e\n\u003cp\u003eThe Volume Flash X10 mascara is engineered for bold, statement lashes. Its 10x volume formula builds drama quickly, while the clump-free brush prevents spider-leg lashes for a smooth, refined finish. The deep Extreme Black pigment makes eyes appear more defined and awake, perfect for photos, evenings out, or days when you want maximum impact with minimal effort. The 8ml size is travel-friendly, letting you refresh your look anywhere, and the formula is designed for long wear so you can enjoy all-day volume without constant touch-ups.\u003c\/p\u003e \u003ch2\u003eClosing Message \u0026amp; Key Selling Points\u003c\/h2\u003e\n\u003cp\u003eFor lash lovers who demand drama with controlled application, Volume Flash X10 is your go-to mascara. It combines high-impact volume, intense color, and reliable wear in a sleek package that fits busy routines. Elevate your lash game with a mascara that truly delivers on its promise of voluminous, defined lashes—every morning, every night.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":53616265462091,"sku":"E35006","price":8.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1731022945-60254000.jpg?v=1760757535"},{"product_id":"rimmel-london-professional-eyebrow-pencil-004-black-brown","title":"Rimmel London Professional Eyebrow Pencil - 004 Black Brown","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel London Professional Eyebrow Pencil - 004 Black Brown\u003c\/h1\u003e \u003cp\u003eDefine, shape, and subtly enhance your brows with the Rimmel London Professional Eyebrow Pencil in 004 Black Brown. The creamy formula glides on smoothly to fill sparse areas and create precise lines for a naturally fuller look. The rich Black Brown shade is tailored for dark hair tones, delivering a soft, dimensional definition that complements your natural brow shape. A built‑in brush on the cap makes blending effortless, letting you groom and blend in one seamless step, so you always achieve a polished, professional finish. Evidence of shade availability and product features can be seen on the official Rimmel page showing the 004 Black Brown option, along with other shade families. The built‑in brush capability is also highlighted by retailers, noting the lid doubles as a convenient grooming brush. \u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003ePrecise tip for outlining and shaping\u003c\/b\u003e — allows you to define your brow frame with controlled, hair‑like strokes for a natural look.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eCreamy, blendable texture\u003c\/b\u003e — glides on with minimal pressure, making it easy to fill sparse areas and achieve a soft, seamless finish.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eShade 004 Black Brown\u003c\/b\u003e — specially chosen for dark hair tones, offering subtle definition without harsh contrast.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eBuilt‑in brush on the cap\u003c\/b\u003e — convenient for blending, smoothing, and grooming without needing an extra tool. \u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eLong‑lasting wear\u003c\/b\u003e — formulated to stay put through the day, helping brows stay defined even with minimal touch‑ups. \u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eUser‑friendly for all levels\u003c\/b\u003e — whether you’re new to brows or a makeup pro, this pencil offers quick results with a natural finish. \u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eOutline and shape\u003c\/b\u003e: Begin by outlining the bottom and top edges of your brows with light, feathery strokes to create your desired shape.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eFill in sparse areas\u003c\/b\u003e: Use short, hair‑like strokes to fill in gaps and mimic natural brow hairs for a fuller, natural look.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eBlend with the built‑in brush\u003c\/b\u003e: Run the cap brush through the brows to blend lines, soften edges, and distribute color evenly for a seamless finish.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eOptional setting\u003c\/b\u003e: Finish with a clear or tinted brow gel to lock in shape and color for all‑day wear.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eMaintenance tip\u003c\/b\u003e: After use, recap firmly and clean the pencil tip periodically to maintain precise application.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eUsage guidance is commonly described in product pages from retailers as well as official brand materials, which emphasize simple steps for filling, blending, and finishing brows with this pencil. \u003c\/p\u003e \u003ch2\u003eWhy Choose Rimmel London Professional Eyebrow Pencil 004 Black Brown\u003c\/h2\u003e \u003cp\u003eChoose this brow pencil for reliable, beginner‑friendly precision that still satisfies more experienced makeup routines. The combination of a precise tip, creamy blendability, and a shade designed for dark hair creates a natural, defined brow without looking overdone. The built‑in brush adds grooming and blending convenience, enabling a quick, professional finish in minutes—perfect for busy mornings or on‑the‑go touch‑ups. The 004 Black Brown shade is specifically tailored for dark hair tones, providing a flattering balance between definition and softness. Availability of the shade within the official Rimmel lineup confirms its spot among trusted, widely recognized brow products. The integrated brush feature, highlighted by multiple retailers, reinforces how this pencil streamlines your brow routine in a single tool. Long‑lasting wear is a key advantage, helping you maintain defined brows throughout the day without constant reapplication. Retail guidance also provides clear, step‑by‑step usage tips that align with how to shape, fill, and blend for natural results. \u003c\/p\u003e \u003cp\u003e\u003cb\u003eClosing note\u003c\/b\u003e: If you want a single, dependable brow tool that delivers precise definition, easy blending, and a shade designed for dark hair, the Rimmel London Professional Eyebrow Pencil in 004 Black Brown is a strong, budget‑friendly choice that suits everyday makeup routines and quick, professional finishes.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eKey selling points\u003c\/b\u003e — precise tip for controlled shaping, built‑in brush for quick blending, shade that flatters dark hair, creamy texture for natural fullness, long‑lasting wear, easy to use for beginners and pros alike.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":50712591040843,"sku":"E874026883","price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1731035610-36394000.jpg?v=1760757457"},{"product_id":"rimmel-scandal-eyes-24h-waterproof-eyeliner-008-blue","title":"Rimmel Scandal Eyes 24H Waterproof Eyeliner - 008 Blue","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Scandal Eyes 24H Waterproof Eyeliner - 008 Blue\u003c\/h1\u003e \u003cp\u003eMeet the Rimmel London Scandal Eyes 24H Waterproof Eyeliner in 008 Blue — a high-performance pencil that delivers bold, electric blue color with staying power you can trust. Designed for precision and comfort, this creamy waterproof formula glides along the lash line for smooth, fade-resistant definition from morning coffee to late-night events. The slim, deep-blue pencil shown in packaging images exudes a sleek, professional look, making it easy to sweep on a pop of color that elevates any makeup look.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eUp to 24-hour waterproof wear that resists smudging, sweat, and humidity.\u003c\/li\u003e\n\u003cli\u003eIntense, highly pigmented blue shade for immediate impact in a single swipe.\u003c\/li\u003e\n\u003cli\u003eUltra-creamy, glide-on texture that appliesalong the lash line with minimal tugging.\u003c\/li\u003e\n\u003cli\u003eWaterline, upper lash line, and lower lash line versatility for a full range of looks.\u003c\/li\u003e\n\u003cli\u003eSmudge-proof formula that sets quickly for long-lasting definition with options from precise lines to dramatic wings or smoky finishes.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You’ll Love It\u003c\/h2\u003e\n\u003cp\u003eIf you crave a vibrant blue eyeliner that stays put through a busy day or night out, this pencil delivers. The combination of rich pigment and a waterproof formula means you can create a bold statement without worrying about fading or smearing. It’s ideal for anyone who wants to make eyes pop — from minimalist blue accents to full-on colorful creations — and it pairs beautifully with neutral shades for a modern, high-contrast look. The ergonomic pencil design provides comfortable control for steady, confident application.\u003c\/p\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eApply to the upper lash line for precise definition and a clean, finished look.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eLine along the lower lash line to add subtle depth and intensity without overpowering the eyes.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eUse on the waterline for a bold, eye-opening effect that lasts all day.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eCreate a winged look by drawing a thin line outward and slightly upward from the outer corner.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eBuffer or smudge the edges with a clean brush or fingertip before it sets for a soft, smoky finish.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWho This Is For\u003c\/h2\u003e\n\u003cp\u003ePerfect for anyone who loves a punchy blue accent, whether for everyday wear or special occasions. It’s especially appealing for those seeking a long-wearing, waterproof eyeliner that performs across multiple areas of the eye — from precise lines to smoky, blended styles. Suitable for sensitive eyes and contacts wearers who want reliable color payoff without frequent touch-ups.\u003c\/p\u003e \u003ch2\u003ePackaging and Visual Details\u003c\/h2\u003e\n\u003cp\u003eThe product is shown as a slim, deep-blue pencil with a matte finish and a contrasting silver band near the base. The design conveys a sleek, portable tool that fits easily in makeup bags for on-the-go touch-ups, travel, or desk-drawer precision work.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eClosing note\u003c\/b\u003e — Elevate your eye makeup with Scandal Eyes 24H Waterproof Eyeliner in 008 Blue. Its long-lasting, waterproof formula delivers bold color that stays where you want it, while its creamy texture makes application effortless. For a quick pop of color or a full-tilt blue statement, this liner is a versatile, dependable choice you can reach for day after day.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eKey selling points:\u003c\/b\u003e up to 24-hour waterproof wear; vibrant blue pigment that demands attention; easy glide formula for precise application; versatile for lines, wings, and smoky looks; waterline-safe options with reliable, all-day staying power.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":50712573837643,"sku":"B120978","price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1632585155-58126300.jpg?v=1760756287"},{"product_id":"rimmel-scandaleyes-24h-waterproof-kohl-kajal-eyeliner-003-brown","title":"Rimmel Scandaleyes 24H Waterproof Kohl Kajal Eyeliner - 003 Brown","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Scandaleyes 24H Waterproof Kohl Kajal Eyeliner – 003 Brown\u003c\/h1\u003e \u003cp\u003eDefine your eyes with confidence using Rimmel Scandaleyes 24H Waterproof Kohl Kajal Eyeliner in shade 003 Brown. This versatile pencil delivers rich, chocolate-brown pigment, a creamy glide, and tenacious waterproof wear designed to keep your definition intact from morning to night. The 003 Brown shade offers warmth and depth that complements a wide range of skin tones, making it an ideal everyday essential or a quick-styling tool for dramatic eye looks.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003e24-hour wear that helps your eyeliner stay defined from desk to dusk, resisting smudging and fading.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eWaterproof formula engineered to withstand moisture, humidity, and light sweat for reliable all-day definition.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eRich brown pigmentation in the 003 Brown shade for a natural-to-enhanced look that avoids excessive contrast.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eCreamy, glide-on texture that applies smoothly across the lash line without tugging at delicate eye skin.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eVersatile for lining the upper and lower lash lines and easy to blend for a soft, smoky finish.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eDermatologically and ophthalmologically tested to support safe use around sensitive eyes.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003ePrep Your Eyes: Start with clean, dry lids and, if desired, apply a lightweight eye primer to extend wear and create a smooth base for color.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eSharpen the Pencil: If needed, sharpen to a fine point to achieve precise, crisp lines for a defined look.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eApply Eyeliner: Gently pull your upper eyelid taut and trace along the upper lash line from the inner corner outward for clean definition.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eDefine Lower Lash Line: For added depth, apply along the lower lash line and connect at the outer corner as you prefer.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eBlend for a Smoky Effect (Optional): Use a small brush or clean fingertip to soften edges for a subtle, sultry glow.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eFinish Your Look: Complete with mascara to enhance lashes and intensify eye impact.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose This Eyeliner\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eReliable waterproof formula that holds up against daily activity, heat, and humidity, helping you feel confident all day long.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eWarm 003 Brown shade that naturally enhances eye color and pairs well with neutral and bold makeup alike.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eCreamy, comfortable glide minimizes tugging on sensitive eyelid skin while delivering precise color.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eDual-use versatility lets you create crisp lines or a softened smoky effect with a single pencil.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003e Ophthalmologically and dermatologist-tested formula designed for safer wear around delicate eye areas.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eClosing note:\u003c\/strong\u003e Rimmel Scandaleyes 24H Waterproof Kohl Kajal Eyeliner in Brown 003 combines long-lasting performance with a flattering brown hue, making it a dependable staple for everyday definition and evening drama alike.\u003c\/p\u003e \u003ch3\u003eKey Selling Points\u003c\/h3\u003e\n\u003cul\u003e \u003cli\u003eLong-wearing, waterproof brown eyeliner that stays put through busy days and nights.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eSilky, glide-on texture that feels comfortable from application to removal.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eVersatile shade suitable for a wide range of eye colors and makeup looks.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e \u003cli\u003eSmudge-friendly when you want a smoky effect, yet sets for a defined line when you don’t.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":50712563810635,"sku":"B120982","price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1728607944-88728700.jpg?v=1760755678"},{"product_id":"rimmel-scandaleyes-wow-wings-mascara-001-black","title":"Rimmel Scandaleyes Wow Wings Mascara - 001 Black","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Scandaleyes Wow Wings Mascara - 001 Black\u003c\/h1\u003e\n\u003cp\u003eUnlock captivating lashes with Rimmel Scandaleyes Wow Wings Mascara in 001 Black. This mascara is designed to deliver dramatic volume and length with a winged-lash effect that instantly elevates your eye makeup, day or night. The winged brush is engineered to lift, separate, and coat every lash from root to tip, creating bold, defined lashes that look wide awake. The deep black pigment provides bold contrast, making eyes stand out with a lasting, all-day finish.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eDramatic volume: Volumizing formula adds fullness for a bold, eye-catching look.\u003c\/li\u003e \u003cli\u003eLengthening effect: Lashes appear longer and more open, enhancing eye shape.\u003c\/li\u003e \u003cli\u003eSpecialized winged brush: Lifts and fans lashes to create the signature winged effect.\u003c\/li\u003e \u003cli\u003eIntense black color: Deep pigment delivers crisp, high-contrast definition.\u003c\/li\u003e \u003cli\u003eLong-lasting wear: Formula resists flaking and smudging from morning to night.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003ePrep Your Lashes: Start with clean, dry lashes; curling them before application enhances the lift.\u003c\/li\u003e \u003cli\u003eRemove Excess Product: Wipe the brush on the rim of the tube to prevent clumping.\u003c\/li\u003e \u003cli\u003eApply Mascara: Beginning at the base of your lashes, use the winged brush to wiggle upward, focusing on the outer lashes to build the winged effect.\u003c\/li\u003e \u003cli\u003eLayer for Volume: Add extra coats while the first layer is still wet for more drama.\u003c\/li\u003e \u003cli\u003eDefine Lower Lashes: Use the tip of the brush to carefully coat lower lashes for balance.\u003c\/li\u003e \u003cli\u003eFinish Your Look: Let the mascara dry completely before applying other eye makeup.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose This Mascara\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eWinged brightness: The winged brush is designed to lift and fan lashes, creating a distinctive, camera-ready winged look without complicated steps.\u003c\/li\u003e \u003cli\u003eAll-day definition: The formula locks in color and curl, resisting fallout so your lashes stay bold from AM to PM.\u003c\/li\u003e \u003cli\u003eVersatile impact: From subtle daily wear to dramatic evening looks, you control the volume and length with simple layering.\u003c\/li\u003e \u003cli\u003eBold black pigment: The 001 Black shade delivers crisp, high-contrast lashes that pair with any eye makeup.\u003c\/li\u003e \u003cli\u003eEasy integration: Works well with eyeliner or eyeshadow to complete a cohesive eye look.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eChoosing Rimmel Scandaleyes Wow Wings Mascara means embracing a proven combination of lift, length, and lasting color in a single product designed for busy days and high-impact nights. It’s a reliable staple that complements any eye makeup style and is approachable for makeup lovers at any skill level.\u003c\/p\u003e \u003cp\u003eClosing: Elevate your lash game with wow-worthy wings that stay put—bold, defined lashes that don’t compromise comfort or wear. Key selling points: winged-lash lift, long-wear formula, rich black pigment, and a brush that delivers both volume and separation for a striking, ready-for-anything look.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":50712531370315,"sku":"B160514","price":10.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1728603555-00082300.jpg?v=1760753773"},{"product_id":"rimmel-brow-this-way-eyebrow-sculpting-kit-002-mid-brown","title":"Rimmel Brow This Way Eyebrow Sculpting Kit - 002 Mid Brown","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Brow This Way Eyebrow Sculpting Kit - 002 Mid Brown\u003c\/h1\u003e \u003cp\u003eAchieve perfectly groomed brows with this all-in-one Rimmel Brow This Way Eyebrow Sculpting Kit in 002 Mid Brown. The two-step system blends wax and powder for sculpted definition, from naturally polished to bold, statement arches. The dual-ended applicator provides precise shaping and effortless blending, while the compact design makes it a reliable on-the-go solution for day-to-night brow perfection. Dermatologist-tested and fragrance-free, it’s gentle on brushed-sensitive skin around the brow area and suitable for a wide range of skin tones and hair colors.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003e\n\u003cb\u003eTwo-Step Brow Perfection:\u003c\/b\u003e pigmented wax to shape and fix brows, plus a matching powder to fill and set for powerful, long-lasting definition.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003e002 Mid Brown Shade:\u003c\/b\u003e a versatile medium brown that complements a broad spectrum of hair colors and skin tones for a natural-to-defined look.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eLong-Lasting Formula:\u003c\/b\u003e designed to stay put through daily activities, with minimal smudging or fading over hours of wear.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eDual-Ended Applicator:\u003c\/b\u003e an angled brush for precise shaping and a spoolie for blending and grooming, all in one compact tool.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eBuildable Coverage:\u003c\/b\u003e layer wax and powder to achieve subtle fullness or bold, more defined brows as desired.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eCompact \u0026amp; Travel-Friendly:\u003c\/b\u003e pocket-sized kit that fits neatly in your makeup bag for quick touch-ups anywhere.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eProfessional Results at Home:\u003c\/b\u003e easy-to-use format that delivers polished, salon-like brows without professional appointments.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eDermatologist-Tested:\u003c\/b\u003e gentle formula suitable for sensitive skin around the brow area.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Rimmel Brow This Way Eyebrow Sculpting Kit - 002 Mid Brown?\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003e\n\u003cb\u003eAll-in-One Solution:\u003c\/b\u003e sculpt, fill, and set with a single kit, reducing the need for multiple brow products.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eNatural to Defined Look:\u003c\/b\u003e wax shapes hairs and locks them in place, while powder fills gaps for a believable, hair-like finish.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eLong-Lasting Wear:\u003c\/b\u003e designed to withstand daily activities, heat, and humidity with minimal need for touch-ups.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eBeginner-Friendly:\u003c\/b\u003e straightforward two-step system and a dual-ended tool make achieving polished brows accessible to all.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eTravel-Ready:\u003c\/b\u003e compact, durable packaging is ideal for on-the-go grooming and quick fixes between activities.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eUniversal Shade:\u003c\/b\u003e 002 Mid Brown works well across a wide range of hair colors and skin tones, reducing shade-matching guesswork.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eValue-Focused:\u003c\/b\u003e professional-quality results at an affordable price point compared to salon-services or multi-product kits.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eStart with clean, dry brows to ensure the product adheres properly.\u003c\/li\u003e \u003cli\u003eUse the angled brush to apply the wax, following the natural shape of your brows to sculpt and define them.\u003c\/li\u003e \u003cli\u003eFill in sparse areas by applying the powder with the same angled brush, using light, hair-like strokes for a natural finish.\u003c\/li\u003e \u003cli\u003eUse the spoolie brush to comb through your brows, blending the product and taming hairs for a polished look.\u003c\/li\u003e \u003cli\u003eRepeat the process to build intensity if desired, focusing on the arch and tail for added definition.\u003c\/li\u003e \u003cli\u003eUse daily or as needed to maintain perfectly shaped and defined brows.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eWith the Rimmel Brow This Way Eyebrow Sculpting Kit in 002 Mid Brown, you gain a reliable, tidy brow routine that fits into busy mornings and quick refreshes after workouts or travel. Its two-step system reduces product clutter while delivering customizable results that stay put without fuss.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eClosing note:\u003c\/b\u003e Embrace effortlessly groomed brows with an all-in-one kit that combines shape, fill, and set in one convenient package. Key selling points: versatile shade that suits many tones, durable long-wear, beginner-friendly application, compact travel-friendly design, and dermatologist-tested formula—all at an accessible price point. Elevate your brow game with Rimmel Brow This Way and enjoy defined, natural-looking arches every day.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":53616112206155,"sku":"B103031","price":14.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1621836171-57728900.jpg?v=1760752498"},{"product_id":"rimmel-brow-this-way-eyebrow-sculpting-kit-003-dark-brown","title":"Rimmel Brow This Way Eyebrow Sculpting Kit - 003 Dark Brown","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Brow This Way Eyebrow Sculpting Kit - 003 Dark Brown\u003c\/h1\u003e \u003cp\u003eAchieve perfectly sculpted, natural-looking brows with the Rimmel Brow This Way Eyebrow Sculpting Kit in 003 Dark Brown. This all-in-one kit brings together a pigmented brow powder for precise filling, a shaping wax to lock in your shape, and a dedicated applicator for effortless, studio-quality results. Designed for both makeup newcomers and seasoned enthusiasts, this compact kit offers easy-to-follow steps that deliver a polished brow with a effortless finish—ideal for everyday wear or on-the-go touch-ups.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eAll-in-One Kit: brow powder, wax, and applicator in a single compact for complete brow grooming and styling.\u003c\/li\u003e\n\u003cli\u003ePigmented Brow Powder: Rich dark brown shade provides natural-looking coverage that blends seamlessly with your brow hairs.\u003c\/li\u003e\n\u003cli\u003eShaping Wax: Builds, defines, and holds brows in place with a flexible finish that prevents stiffness or flaking.\u003c\/li\u003e\n\u003cli\u003eEasy Application: The included applicator allows precise placement and control for shaping and filling with minimal effort.\u003c\/li\u003e\n\u003cli\u003eCompact Design: Sleek, portable packaging fits easily into any makeup bag for reliable on-the-go touch-ups.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePrep Your Brows: Start with clean, dry brows. Brush hairs upward with a spoolie to reveal their natural shape.\u003c\/li\u003e\n\u003cli\u003eApply Brow Powder: Use the applicator to pick up a small amount of brow powder. Lightly fill in sparse areas, beginning at the inner corner and moving outward for a natural effect.\u003c\/li\u003e\n\u003cli\u003eDefine the Shape: Use the powder to sculpt the brow line along the natural arch, aiming for a clean, polished look that enhances your features.\u003c\/li\u003e\n\u003cli\u003eSet with Wax: After powder application, pick up a small amount of brow wax and brush through the brows to set the hairs in place for long-lasting hold.\u003c\/li\u003e\n\u003cli\u003eBlend and Finish: Gently blend powder and wax with a spoolie to ensure a seamless, natural finish. Make final shape adjustments as needed.\u003c\/li\u003e\n\u003cli\u003eTouch Up as Needed: Reapply a touch of wax for extra hold or rework the powder if mid-day adjustments are desired.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose This Brow Kit\u003c\/h2\u003e\n\u003cp\u003eChoosing the Rimmel Brow This Way Sculpting Kit means opting for an all-in-one solution that eliminates the need for multiple products while delivering a refined, natural look. The 003 Dark Brown shade is specifically suited for deeper hair colors, offering a harmonious blend that avoids harsh lines. The included wax ensures your brow shape stays put throughout the day without becoming stiff or crumbly, making it ideal for climates with humidity or for long hours at work or events. Beginners will appreciate the straightforward steps and the built-in tools that simplify brow enhancement, while beauty lovers will enjoy the buildable intensity and quick, precise results. The compact case makes it a reliable travel companion, so your brows stay polished whether you’re commuting, traveling, or hitting a last-minute social gathering.\u003c\/p\u003e \u003ch2\u003eClosing: Key Selling Points\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eAll-in-One Brow Kit with powder, wax, and applicator in a single, travel-friendly package.\u003c\/li\u003e\n\u003cli\u003eNatural, buildable dark brown shade designed to blend with darker brow hair for a soft, defined look.\u003c\/li\u003e\n\u003cli\u003eFlexible-hold wax that sets brows without stiffness or flaking—long-lasting wear you can trust.\u003c\/li\u003e\n\u003cli\u003eBeginner-friendly with clear steps and precise application tools for quick, professional-looking results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":53616058564939,"sku":"B103030","price":9.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1728962426-68536100.jpg?v=1760751739"},{"product_id":"rimmel-wonderfull-with-argan-mascara-001-black","title":"Rimmel Wonderfull With Argan Mascara 001 Black","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Wonderfull With Argan Mascara 001 Black\u003c\/h1\u003e \u003cp\u003eExperience a lash makeover powered by nourishing argan oil. Rimmel Wonderfull With Argan Mascara in shade 001 Black combines conditioning care with a high-pigment formula to deliver defined, voluminous lashes that look and feel healthier over time. The brush is engineered to lift and separate, creating a wide, fanned-out effect without heavy clumping. The deeply pigmented black provides bold contrast that enhances every eye color, from fair to deep. Wear it from morning to night with confidence—the comfortable, lightweight feel stays put without flaking, and removal is straightforward with your usual cleanser.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eArgan oil conditioning formula nourishes lashes as you wear it\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eInnovative wand design lifts and separates to minimize clumps\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eProvides noticeable length and volume for a dramatic, open-eye look\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eLong-lasting wear that resists smudging and fading throughout the day\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eEasy removal with your regular makeup remover or cleanser\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eStart with clean, dry lashes. If you use an eyelash curler, curl before applying for maximum lift.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eWiggle the wand at the base of lashes, then sweep upward to coat from root to tip. Focus on the outer corners for a wide-eyed effect.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eApply a light first coat; allow a moment to set, then apply a second coat for added length and drama. Avoid thick layers to reduce clumping.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eUse the tip of the wand to separate any lashes that stick together.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eLet the mascara dry completely and finish your eye makeup as desired. Remove with your preferred makeup remover at the end of the day.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Buy\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eConditioning power of argan oil helps keep lashes supple and healthier-looking with daily use\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eBold 001 black shade delivers true, high-contrast definition for all eye colors\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eLifted, fanned-out look with minimal clumping for a polished finish\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eLong-lasting hold that stays put through daily activities\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eEasy, gentle removal without harsh rubbing or damage\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eClosing Thoughts\u003c\/h2\u003e \u003cp\u003eUpgrade your lash routine with a mascara that treats lashes as you wear it. Rimmel Wonderfull With Argan Mascara 001 Black combines nourishment, drama, and everyday wearability in one tube. Key selling points: argan oil conditioning for healthier lashes; deep, true-black color for striking definition; lifted, separated lashes with minimal clumping; comfortable all-day wear that’s easy to remove; suitable for daily use or special occasions.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":53615929131339,"sku":"B116557","price":10.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1657389419-20389700.jpg?v=1760751050"},{"product_id":"rimmel-wonder-swipe-2-in-1-glitter-eyeliner-to-eyeshadow-001-slay","title":"Rimmel Wonder Swipe 2 In 1 Glitter Eyeliner To Eyeshadow - 001 Slay 1.7ml","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Wonder Swipe 2-in-1 Glitter Eyeliner to Eyeshadow - 001 Slay\u003c\/h1\u003e \u003cp\u003eDiscover a game-changing makeup solution with the Rimmel Wonder Swipe 2-in-1 Glitter Eyeliner to Eyeshadow in the bold shade 001 Slay. This innovative, dual-purpose product lets you craft precise glitter eyeliner looks or seamlessly blend into a shimmering eyeshadow, giving you the freedom to switch from everyday glam to dramatic statement lids in moments. The 1.7ml tube packs a powerful punch of color and sparkle, designed to fit into any makeup routine—from quick weekday touch-ups to full-on party looks.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003e2-in-1 Functionality:\u003c\/b\u003e Works as a precise glitter eyeliner or blends effortlessly into a sparkling eyeshadow for versatile makeup looks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eIntense Pigmentation:\u003c\/b\u003e Delivers rich, vibrant color with a dazzling metallic finish that lasts all day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eQuick-Transform Formula:\u003c\/b\u003e Transforms from a liner to a shadow with a simple blend, offering endless possibilities for creative eye looks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSmudge-Proof and Long-Lasting:\u003c\/b\u003e Once set, it stays in place without smudging or fading, ensuring your look stays flawless.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLightweight and Buildable:\u003c\/b\u003e Offers a lightweight formula that’s comfortable to wear and buildable for more intense sparkle and color.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBold 001 Slay Shade:\u003c\/b\u003e A stunning silvery glitter with an ultra-metallic finish, perfect for dramatic or everyday glam looks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCruelty-Free Formula:\u003c\/b\u003e Rimmel is committed to ethical practices, delivering beauty with a conscience.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eAs an Eyeliner: Use the precise applicator to draw a thin or thick line along your upper or lower lash line. Allow it to dry for a defined, smudge-proof finish.\u003c\/li\u003e\n\u003cli\u003eAs an Eyeshadow: Apply directly to your eyelid and blend with your fingertip or a brush while the formula is still wet. Build layers for a more intense, sparkling eyeshadow effect.\u003c\/li\u003e\n\u003cli\u003eExperiment with Looks: Use as a liner for a subtle pop of glitter. Blend into a shadow for all-over shimmer. Combine both liner and shadow effects for a bold, multidimensional look.\u003c\/li\u003e\n\u003cli\u003eLayering Tips: Start with a light wash of glitter, then blend edges for a seamless transition between liner and shadow.\u003c\/li\u003e\n\u003cli\u003eCare and Longevity: Keep the cap closed when not in use to preserve the formula and prevent premature drying.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Rimmel Wonder Swipe 2-in-1 Glitter Eyeliner to Eyeshadow?\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eVersatility in One Product:\u003c\/b\u003e A liner and eyeshadow in a single tube; saves time and space in your makeup bag.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eEffortless Application:\u003c\/b\u003e Smooth, glide-on formula that’s easy for beginners and pros alike.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eStunning Shade Selection:\u003c\/b\u003e The bold 001 Slay adds glamour and elegance to any look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLong-Lasting Wear:\u003c\/b\u003e Glitter stays put all day without the need for frequent touch-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCruelty-Free:\u003c\/b\u003e Ethical beauty commitment from a trusted brand.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003cb\u003eClosing Message:\u003c\/b\u003e Elevate your eye game with a single swipe. Rimmel Wonder Swipe 2-in-1 Glitter Eyeliner to Eyeshadow in 001 Slay delivers instant sparkle, effortless transitions, and all-day definition. Its compact, travel-friendly design and buildable formula mean you control the intensity—from a delicate glitter line to a full-on metallic lid. Designed for everyone—from makeup newcomers to seasoned enthusiasts—this dual-purpose product helps you create day-to-night looks quickly and confidently. Shine brighter, blend smarter, and express yourself with Rimmel Wonder Swipe.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":50712415076683,"sku":"B163554","price":13.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1585140847-01562900.jpg?v=1760747519"},{"product_id":"rimmel-london-mini-power-eye-shadow-palette-06-fierce","title":"Rimmel London Mini Power Eye Shadow Palette - 06 Fierce","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel London Mini Power Eye Shadow Palette - 06 Fierce\u003c\/h1\u003e \u003cp\u003eMeet a compact powerhouse for bold, high-impact eyes. The Rimmel London Mini Power Eye Shadow Palette in 06 Fierce brings a versatile six-shade lineup in a travel-friendly mini case, designed to deliver fierce color payoff with effortless blending. Whether you’re aiming for a polished daytime look or a smoldering smoky eye, this palette provides the essential neutrals and statement shades you need in a snap.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eSix versatile shades in a compact mini palette\u003c\/b\u003e offering a balanced mix of matte neutrals and shimmering accents for day-to-night versatility.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eHighly pigmented, velvet-smooth formula\u003c\/b\u003e that delivers rich color with a single swipe and builds easily without caking.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eCrease-resistant wear\u003c\/b\u003e designed to stay color-true from morning to night with minimal fallout.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eTravel-friendly, pocket-sized case\u003c\/b\u003e ideal for on-the-go touch-ups, busy mornings, or weekend getaways.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eBlending-friendly textures\u003c\/b\u003e that work well with a variety of brushes and skill levels, from beginners to makeup enthusiasts.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eCreates a range of looks\u003c\/b\u003e from neutral, everyday lids to bold, smoky evenings with a few simple layerings.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eShade Strategy and Finish\u003c\/h2\u003e \u003cp\u003eThe 06 Fierce palette combines a strategic mix of light, mid-toned, and deep shades with both matte and shimmer finishes. Expect a wearable base shade to even skin tone, a soft transition color to shape the crease, a mid-tone matte for depth, a satin or metallic lid shade for dimension, and a deepest shade to intensify outer corners or line the lash line. This arrangement makes it easy to tailor looks for various eye shapes and occasions without needing additional products.\u003c\/p\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003ePrepare\u003c\/b\u003e your lids with a lightweight primer or concealer to create a smooth canvas and help color adhere evenly.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eBase\u003c\/b\u003e sweep the lightest shade over the entire lid to brighten and unify skin tone.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eTransition\u003c\/b\u003e apply the mid-tone matte shade to the crease to build soft definition and depth.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eLid pop\u003c\/b\u003e press the shimmer shade onto the mobile lid to add reflective dimension and interest.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eDepth and edge\u003c\/b\u003e dab the darkest shade into the outer corner and blend toward the lash line for a smoky finish.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eFinalize\u003c\/b\u003e blend edges to eliminate harsh lines; optionally use the deepest shade as a liner along the upper lash line for extra intensity.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eLongevity tip\u003c\/b\u003e for longer wear, set the look with a light mist or use a long-wear primer for especially hot days or events.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose This Palette\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eCurated for versatility\u003c\/b\u003e a single palette that covers everyday neutrals and bold, smoky accents, reducing the need to switch between multiple products.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eCompact yet comprehensive\u003c\/b\u003e six shades in a mini format that travels easily without sacrificing color payoff or performance.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eProgressive looks\u003c\/b\u003e start with a soft daytime style and escalate to a dramatic evening look with minimal steps.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eValue-driven design\u003c\/b\u003e delivers high pigment, smooth blending, and durable wear in a budget-friendly, on-the-go solution.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eAccessible for all skill levels\u003c\/b\u003e whether you’re learning makeup basics or refining a high-glam routine, the textures blend effortlessly and forgivingly.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eClosing note: Embrace bold, confident eyes with the Rimmel London Mini Power Eye Shadow Palette - 06 Fierce. Its compact design, blendable formulas, and carefully chosen shade balance make it a dependable choice for everyday wear and evening drama alike. A smart, stylish way to build versatile eye looks without bulk in your makeup bag.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eKey selling points:\u003c\/b\u003e portable six-shade palette, mix of matte and shimmer finishes, highly pigmented and blendable, long-wearing and crease-resistant, perfect for day-to-night looks, travel-friendly packaging, great value for a complete eye look in a mini package.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":51678863622475,"sku":"E113664","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1620193776-92108000.jpg?v=1760747124"},{"product_id":"rimmel-eye-lip-cheek-mini-power-palette-004-pioneer","title":"Rimmel Eye Lip Cheek Mini Power Palette - 004 Pioneer","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Eye Lip Cheek Mini Power Palette - 004 Pioneer\u003c\/h1\u003e \u003cp\u003eMeet Pioneer, the Rimmel Eye Lip Cheek Mini Power Palette that fits in the palm of your hand but covers eyes, lips, and cheeks in one cohesive set. This compact, multi-use palette is designed for on-the-go makeup lovers who want a quick, polished look without carrying several products. Each shade is chosen to flatter a wide range of skin tones and to blend seamlessly for effortless transition from day to night. The result is a versatile toolkit you can rely on for cohesive color stories, whether you’re at work, school, or traveling light.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eWhat makes 004 Pioneer unique?\u003c\/b\u003e It’s a thoughtfully curated trio of compatible tones that you can layer, mix, or wear solo to create soft, natural looks or a touch more definition. The silky powder formula glides on smoothly, builds with ease, and blends into a seamless finish, so you can go from casual daytime to a more defined evening appearance in minutes. The mini format keeps your makeup routine streamlined and travel-friendly, letting you touch up anywhere without sacrificing performance.\u003c\/p\u003e \u003cp\u003eThis palette is ideal for makeup enthusiasts who value convenience, versatility, and a color story that doesn’t require constant repumping of products. It’s equally at home in a handbag, gym bag, or desk drawer, ready for impromptu looks or precise artistry when you have a bit more time. While compact, the pigments are designed to deliver noticeable color payoff with soft, blendable edges to ensure a natural, flattering result.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e3-in-1 palette designed for eyes, lips, and cheeks in one portable compact\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eCoordinated shade range that works together or separately for quick, cohesive looks\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eSilky, blendable powder formula that builds from sheer to more defined color\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eTravel-friendly design that minimizes clutter in your makeup bag\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eSuitable for a wide range of skin tones with versatile tones that flatter many complexions\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eFlexible application: use fingers for quick swipes or a brush for precise layering\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eIdeal for beginners and makeup enthusiasts who want efficiency without compromising finish\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFor Eyes: sweep a light shade across the lid as a base, then layer a medium tone into the crease for dimension or use the darker shade at the lash line for subtle definition.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eFor Cheeks: dab a small amount of the pinky or peachy shade on the apples of the cheeks and blend upward toward the temples for a natural flush.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eFor Lips: apply a sheer wash with the lighter lip shade, or press the deeper shade onto the center of the lips and blend outward for a soft, dimensional lip.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eTo Layer: start with the lightest shade, then add depth with the darker tone—build gradually to avoid over-application.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eBlending Tip: use a clean brush or finger to soften edges between shades for a seamless, cohesive look.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eAdjust Intensity: tap lightly for sheer color, press more firmly for more pigment—perfect for day-to-night transitions.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose This Palette\u003c\/h2\u003e\n\u003cp\u003eThe Rimmel Eye Lip Cheek Mini Power Palette – 004 Pioneer is designed for efficiency without sacrificing versatility. It consolidates multiple makeup steps into one compact kit, saving space in your bag while enabling rapid look-building. The curated shade trio is crafted to harmonize, so you don’t have to hunt for matching tones or worry about clashing colors. The silky, blendable formula supports a wide range of application techniques—from quick, casual touches to more defined, layered styles—making it suitable for beginners and seasoned makeup lovers alike. If you value portability, practicality, and a cohesive color story that travels well from day to night, Pioneer delivers a reliable, all-in-one solution.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eWho this is for:\u003c\/b\u003e Busy professionals, students, travelers, and makeup enthusiasts who want a compact, versatile palette that covers eyes, lips, and cheeks in one place without sacrificing quality or finish.\u003c\/p\u003e \u003cp\u003eIn short, the Rimmel Mini Power Palette 004 Pioneer is a smart, budget-conscious choice for anyone who wants a single, ready-to-use kit that streamlines their routine while still offering customizable color payoff and a polished result.\u003c\/p\u003e \u003cp\u003eClosing thoughts: a compact, three-in-one solution that travels as easily as you do, harmonizes shades for cohesive looks, and adapts to your makeup tempo—from quick mornings to ready-for-anything evenings.\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003eCompact three-in-one palette for eyes, lips, and cheeks\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eHarmonious shade pairings for quick, cohesive looks\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eBlendable formula that builds without clumping\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eTravel-friendly and purse-ready for on-the-go touch-ups\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":53615773122891,"sku":"E113666","price":13.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1620194411-18451200.jpg?v=1760747107"},{"product_id":"rimmel-stay-matte-lip-liquid-850-shadow","title":"Rimmel Stay Matte Lip Liquid - 850 Shadow","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Stay Matte Lip Liquid - 850 Shadow\u003c\/h1\u003e \u003cp\u003eIntroducing Rimmel Stay Matte Lip Liquid in shade Shadow — a high-pigment, comfortable matte lip color designed for everyday wear with serious staying power. Shadow is a versatile neutral that neutralizes lip color ambiguity, making it easy to pair with any eye makeup or outfit. The lightweight liquid formula glides on smoothly and dries to a velvety, transfer-resistant finish that stays put through errands, meals, and moments where your look matters most. This is the go-to lip color for anyone who wants bold lip impact without compromising comfort or ease of use.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh-pigment color payoff in a single swipe for bold, even coverage.\u003c\/li\u003e\n\u003cli\u003eVelvety matte finish that feels lightweight and comfortable on lips.\u003c\/li\u003e\n\u003cli\u003eLong-wearing formula designed to stay true and fade gracefully with minimal transfer.\u003c\/li\u003e\n\u003cli\u003eNon-drying, cushiony texture that minimizes cracking or feathering over time.\u003c\/li\u003e\n\u003cli\u003ePrecise doe-foot applicator for clean edges and easy contouring around the lip line.\u003c\/li\u003e\n\u003cli\u003eShade Shadow offers a versatile neutral tone that flatters a wide range of skin tones and makeup looks.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePrep lips with a gentle scrub or lip balm to create a smooth canvas; allow balm to absorb before application.\u003c\/li\u003e\n\u003cli\u003eOutline your natural lip line with the applicator tip, then fill in from the center outward for even color.\u003c\/li\u003e\n\u003cli\u003eApply a second coat for deeper intensity or to ensure full opacity in one pass.\u003c\/li\u003e\n\u003cli\u003eLet the formula dry fully to set the matte finish; avoid pressing lips together too soon to prevent patchiness.\u003c\/li\u003e\n\u003cli\u003eKeep lipstick handy for quick touch-ups after meals or at events to maintain a fresh look.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose This Lip Liquid\u003c\/h2\u003e\n\u003cp\u003eRimmel Stay Matte Lip Liquid in Shadow stands out with its combination of rich color, comfortable wear, and practical performance. The matte finish delivers a bold look without drying the lips, making it suitable for all-day wear from morning meetings to evening outings. The shade Shadow is a timeless, wearable neutral that complements most complexions, reducing the need to match lip color to every outfit or eye look. The precise applicator helps you achieve crisp edges with ease, perfect for quick routines or on-the-go touch-ups. Investing in this lip liquid means you gain a durable, budget-friendly option that doesn’t require constant reapplication, while still allowing you to layer color when you crave more drama.\u003c\/p\u003e \u003ch2\u003eClosing\u003c\/h2\u003e\n\u003cp\u003eIn short, Rimmel Stay Matte Lip Liquid - 850 Shadow is a reliable matte lip color that blends bold pigment with a comfortable, long-wearing formula. It’s ideal for anyone who wants a chic, modern lip that travels well from desk to dinner. Key selling points: versatile shade that suits many skin tones, high-pigment color in a single application, comfortable matte finish that won’t dry out lips, precise applicator for clean edges, and long-lasting wear that handles real-life days with minimal touch-ups.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":53615277441355,"sku":"RIM224428884","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1717078872-79772200_1a6327a9-bcbf-4d59-936f-e3dd067c9c54.jpg?v=1763950273"},{"product_id":"rimmel-london-professional-eyebrow-pencil-001-dark-brown","title":"Rimmel London Professional Eyebrow Pencil - 001 Dark Brown","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel London Professional Eyebrow Pencil - 001 Dark Brown | Define, Fill \u0026amp; Shape with Built-In Brush\u003c\/h1\u003e \u003cp\u003eThe Rimmel London Professional Eyebrow Pencil in 001 Dark Brown is a versatile tool designed to transform your brows with a natural, polished finish. This pencil delivers a creamy, blendable texture that glides on smoothly for precise control, enabling you to craft anything from subtle definition to bold, statement brows. The built-in brush on the cap makes it easy to groom and blend on the go, giving you salon-worthy brows with minimal effort.\u003c\/p\u003e \u003cp\u003eDesigned for everyday use, this shade is ideal for medium to dark brown hair tones, helping brows look fuller and well-groomed without looking drawn-on. The long-wearing formula resists smudging and fading, so you can count on defined brows from morning routines through evening outings. Whether you’re filling sparse areas, defining your arch, or creating delicate hair-like strokes, this pencil delivers reliable results with a natural look.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e \u003cul\u003e \u003cli\u003eNatural-Looking Definition: The 001 Dark Brown shade adds depth and shape to brows with a soft, believable finish that blends seamlessly with natural hair color.\u003c\/li\u003e \u003cli\u003ePrecise Application: A creamy, blendable formula provides easy control for outlining, filling, and shaping with clean, hair-like strokes.\u003c\/li\u003e \u003cli\u003eBuilt-In Brush: A convenient brush on the cap lets you groom, blend, and soften lines without needing a separate tool.\u003c\/li\u003e \u003cli\u003eLong-Lasting Formula: Designed to resist smudging and fading throughout the day for a reliable, low-maintenance brow look.\u003c\/li\u003e \u003cli\u003eMulti-Use: Perfect for filling sparse areas, defining the brow shape, and creating natural-looking texture with light strokes.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e \u003cli\u003eStart with Clean Brows: Make sure your brows are clean and free of makeup or oil before application.\u003c\/li\u003e \u003cli\u003eOutline and Define: Gently sketch along the natural brow line to create your desired shape and arch.\u003c\/li\u003e \u003cli\u003eFill Sparse Areas: Use short, light strokes to fill in gaps, mimicking the look of real brow hairs for a fuller effect.\u003c\/li\u003e \u003cli\u003eBlend with the Brush: Use the built-in cap brush to blend color and soften any harsh lines for a seamless finish.\u003c\/li\u003e \u003cli\u003eSet with Gel (Optional): For extra hold and longevity, layer a clear brow gel to lock the look in place.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Rimmel London Professional Eyebrow Pencil\u003c\/h2\u003e \u003cp\u003eChoose this pencil for dependable, everyday brow perfection. The blendable texture makes it easy to achieve a soft, natural finish or a more defined, bold look depending on your mood. The built-in brush eliminates the need for extra tools, making it a travel-friendly staple for busy mornings. The 001 Dark Brown shade is specifically formulated to complement medium to dark brown brows, giving depth without overpowering your natural features. The long-lasting formula means less touch-up throughout the day, letting you focus on what matters—your look and confidence.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eClosing note:\u003c\/b\u003e This eyebrow pencil blends precision with convenience, delivering natural-looking definition, flexible shading, and all-day wear in a single, easy-to-use product. Key selling points: built-in brush for effortless blending, buildable color for versatile looks, long-lasting formulation, and shade 001 Dark Brown that harmonizes with medium to dark brown brows for a polished, professional appearance.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":50712318673227,"sku":"B102956","price":7.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1659531284-31854100.jpg?v=1760735845"},{"product_id":"rimmel-london-eyebrow-pencil-with-brush-comb-002-hazel","title":"Rimmel London Eyebrow Pencil With Brush Comb - 002 Hazel","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel London Eyebrow Pencil with Brush Comb - 002 Hazel\u003c\/h1\u003e \u003cp\u003eFor brows that look naturally defined yet never overdone, the Rimmel London Eyebrow Pencil with Brush Comb in shade 002 Hazel is your go-to tool. The creamy, blendable formula glides on smoothly and the built-in brush comb on the opposite end lets you groom and perfect in seconds. Designed to suit a wide range of hair colors, 002 Hazel delivers a versatile, natural finish that elevates any makeup look—from everyday minimalism to bold, sculpted brows.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eSmooth Application:\u003c\/b\u003e A creamy, glide-on formula that fills in brows without tugging or dragging.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLong-Lasting Wear:\u003c\/b\u003e Formulated to resist fading and smudging so brows stay polished from morning to night.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBuilt-In Brush Comb:\u003c\/b\u003e On the opposite end for blending, shaping, and taming unruly hairs for a seamless finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003ePerfect Shade Match:\u003c\/b\u003e 002 Hazel offers a versatile tone that complements many hair colors for a natural look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCompact Travel Design:\u003c\/b\u003e Slim pencil you can easily carry for quick touch-ups anywhere.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy This Brow Pencil Stands Out\u003c\/h2\u003e\n\u003cp\u003eUnlike pencils that require extra tools, Rimmel London Eyebrow Pencil with Brush Comb combines precision color with on-the-go grooming. The 002 Hazel shade is neither too warm nor too cool, making it ideal for brunettes, light browns, and even those with darker blond hair. The built-in brush helps you blend the color into each hair, creating texture and depth rather than flat color. The result is natural-looking brows that hold their shape throughout the day, resisting sweat and humidity common in warm climates or long days.\u003c\/p\u003e \u003ch2\u003eWho It’s For\u003c\/h2\u003e\n\u003cp\u003ePerfect for anyone who wants quick, reliable brow enhancement—whether you’re new to makeup and learning to shape brows, or a pro who needs a dependable pencil for busy days. It suits different brow goals: soft, everyday definition or stronger, more defined arches.\u003c\/p\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePrep Your Brows: Start with clean, dry brows to ensure optimal application.\u003c\/li\u003e\n\u003cli\u003eOutline: Using the pencil tip, outline the shape of your brows, starting from the inner corner and moving outward.\u003c\/li\u003e\n\u003cli\u003eFill In: Fill in sparse areas with short, light strokes for a natural look. Build up the color to your desired intensity.\u003c\/li\u003e\n\u003cli\u003eBlend: Use the brush comb to blend the pencil into your brows, softening any harsh lines and grooming hairs into place.\u003c\/li\u003e\n\u003cli\u003eSet (Optional): For added hold, finish with a clear brow gel to keep your brows looking defined all day.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Buy\u003c\/h2\u003e\n\u003cp\u003eInvesting in the Rimmel London Eyebrow Pencil with Brush Comb 002 Hazel means you’re selecting a versatile, all-in-one brow tool that covers shaping, filling, and grooming in one compact product. It’s ideal for on-the-go touch-ups, social events, or everyday wear. The shade 002 Hazel is a thoughtful match for many complexions and hair colors, offering a naturally fuller look without heavy makeup lines. The pencil’s longevity reduces the need for reapplication, saving time and effort in your routine.\u003c\/p\u003e \u003ch2\u003eClosing\u003c\/h2\u003e\n\u003cp\u003eKey selling points: built-in brush for effortless blending, fade- and smudge-resistant formula, adaptable shade 002 Hazel for a wide range of hair colors, compact and travel-friendly design, and a user-friendly glide that suits both beginners and makeup pros. Choose Rimmel London for brows that frame your face with precision and ease.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":50712316707147,"sku":"B102955","price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1731037449-60449000.jpg?v=1760735840"},{"product_id":"rimmel-scandaleyes-wow-wings-mascara-12ml-003-extreme-black","title":"Rimmel Scandaleyes Wow Wings Mascara 12ml - 003 Extreme Black","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Scandaleyes Wow Wings Mascara 12ml - 003 Extreme Black\u003c\/h1\u003e \u003cp\u003eRimmel Scandaleyes Wow Wings Mascara in 003 Extreme Black delivers a bold, eye-opening lash look with an extreme winged-out finish. Designed for dramatic volume, lift, and definition, this mascara uses an innovative two-sided brush to grab every lash from root to tip, creating a wide, fanned fringe that really makes eyes pop. If you crave a standout lash presence with a long-wear formula, this mascara is engineered to help you achieve it with ease.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eVolume \u0026amp; Lift: The unique double-sided wing-shaped brush is crafted to deliver up to 11x more volume, lifting and fanning lashes into a bold winged-out silhouette.\u003c\/li\u003e\n\u003cli\u003eIntense Color: The 003 Extreme Black shade coats each lash in a deep, saturated pigment for a striking, high-contrast eye look.\u003c\/li\u003e\n\u003cli\u003eSmudge-Proof Formula: Long-lasting wear that stays in place all day without clumping or flaking, keeping lashes bold from morning meeting to evening plans.\u003c\/li\u003e\n\u003cli\u003eEasy Application: The flat side loads formula while the curved side combs through and lifts, making it simple to build drama without fuss.\u003c\/li\u003e\n\u003cli\u003eSuitable for Sensitive Eyes: Ophthalmologist-tested and suitable for contact lens wearers, ensuring gentle use even on sensitive eyes.\u003c\/li\u003e\n\u003cli\u003eSeparation Without Crumble: Provides definition and separation so lashes stay airy and clump-free even after multiple coats.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePrepare lashes: Curl with an eyelash curler to maximize lift before applying mascara.\u003c\/li\u003e\n\u003cli\u003eApply the Mascara: Use the flat side to load the formula onto your lashes and the curved side to comb through and lift.\u003c\/li\u003e\n\u003cli\u003eBuild the Volume: Apply additional coats as needed to reach the desired intensity, pausing briefly between coats to prevent clumping.\u003c\/li\u003e\n\u003cli\u003eFan Out the Lashes: Use the tip of the brush to fan out lashes at the outer corners for a dramatic, winged effect.\u003c\/li\u003e\n\u003cli\u003eRepeat for Bottom Lashes: Apply a light coat to your lower lashes for balanced definition without overpowering the top lashes.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose This Mascara\u003c\/h2\u003e\n\u003cp\u003eIf you’re aiming for a bold, editorial-ready lash look with serious lift, Rimmel Scandaleyes Wow Wings Mascara stands out thanks to its two-sided brush design and intensely pigmented formula. The winged-out effect is uniquely achievable with precise application on outer lashes, helping eyes look wider and more awake without sacrificing comfort. It’s ideal for special occasions, photography days, and everyday wear when you want your lashes to make a statement. The ophthalmologist-tested formulation means you can wear it confidently even if your eyes are sensitive or you wear contact lenses, and the smudge-proof finish keeps your look intact from desk to dinner.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eWho it’s for:\u003c\/b\u003e Anyone seeking dramatic volume, a noticeable winged lash silhouette, and a long-wearing mascara that resists flaking. Great for those with almond or round eye shapes who want to emphasize lash length and curl, or for anyone who loves a high-contrast, black-lash look.\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePractical tips to maximize results:\u003c\/b\u003e Pair with a lash curler for extra lift, allow a brief dry-down between coats to minimize clumps, and use the tip for precise outer corner definition to maintain a clean, dramatic edge.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eKey selling points:\u003c\/b\u003e Up to 11x volume with a single coat, extreme black pigment for undeniable impact, long-wear and smudge-proof formula, dual-action brush for easy lift and winged shaping, ophthalmologist-tested for sensitive eyes, and a lightweight, comfortable feel on every lash.\u003c\/p\u003e \u003cp\u003eIn short, Rimmel Scandaleyes Wow Wings Mascara 12ml in 003 Extreme Black is your easy-to-use solution for dramatic lashes that hold their shape all day. It’s the go-to choice when you want a bold lash statement without needing multiple products or complicated steps.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eClosing note: Key advantages at a glance\u003c\/b\u003e – dramatic lift and winged effect, vibrant extreme black color, long-wear and smudge-proof performance, ophthalmologist-tested and contact-lens friendly, and a user-friendly, two-sided brush that makes achieving standout lashes straightforward.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":50712291836235,"sku":"B160516","price":9.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1659641495-37201700_98024a11-f5b8-4691-ab1e-db9c79cb29a3.jpg?v=1760736144"},{"product_id":"rimmel-london-soft-kohl-kajal-professional-eyeliner-pencil-064-stormy-grey","title":"Rimmel London Soft Kohl Kajal Professional Eyeliner Pencil - 064 Stormy Grey","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel London Soft Kohl Kajal Professional Eyeliner Pencil - 064 Stormy Grey\u003c\/h1\u003e \u003cp\u003eRimmel London Soft Kohl Kajal Professional Eyeliner Pencil in 064 Stormy Grey delivers a soft, smudgeable finish that enhances your eyes with a sultry, cool-grey contour. Its creamy, ultra-blendable formula glides effortlessly onto the lids and waterline, delivering intense color payoff with minimal tugging. Designed for versatility, this classic kohl pencil lets you create everything from a precise, clean line to a hazy, smokey effect with ease. The Stormy Grey shade flatters a wide range of eye colors and skin tones, making it a staple for everyday wear and dramatic looks alike. Ophthalmologist-tested and suitable for sensitive eyes and contact lens wearers, it provides comfortable wear throughout the day.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eRich, Pigmented Color: Stormy Grey delivers a soft yet unmistakable grey that complements a broad spectrum of eye colors and skin tones.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e \u003cul\u003e\n\u003cli\u003eCreamy, Blendable Texture: The smooth kohl formula glides on without tugging, enabling seamless blending for subtle definition or bold smokiness.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e \u003cul\u003e\n\u003cli\u003eLong-Lasting Wear: Formulated to stay put without fading or smudging, keeping your eye makeup looking fresh from morning to night.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e \u003cul\u003e\n\u003cli\u003eMulti-Purpose Use: Line the upper and lower lash lines, define the waterline, or blend as an eyeshadow base for added depth and dimension.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e \u003cul\u003e\n\u003cli\u003eGentle on the Eyes: Ophthalmologist-tested and suitable for sensitive eyes and contact lens wearers, ensuring comfortable application.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e \u003cul\u003e\n\u003cli\u003ePrecise Yet Versatile: A classic pencil shape that allows for clean lines or quick smudges, giving you pro-quality results with minimal effort.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eApply to Lash Line: Start by applying the pencil along the upper or lower lash line, using short strokes to create a smooth line.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e \u003cul\u003e\n\u003cli\u003eLine the Waterline: For added definition, gently apply the pencil to the waterline, ensuring a precise and even application.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e \u003cul\u003e\n\u003cli\u003eCreate a Smokey Eye Look: Use a smudge brush or your fingertip to blend the liner along the lash line for a soft, smoky effect.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e \u003cul\u003e\n\u003cli\u003eLayer for Intensity: Build up the color by layering the liner until you achieve your desired intensity, whether subtle or bold.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e \u003cul\u003e\n\u003cli\u003eSharpen for Precision: Keep the pencil sharp for precise application and detailed work.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e \u003cul\u003e\n\u003cli\u003eOptional Base: Tap a small amount over the lid as a base for powder shadows to boost depth and longevity.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Rimmel Soft Kohl Kajal Stormy Grey\u003c\/h2\u003e \u003cp\u003eThis eyeliner stands out for its balanced blend of comfort, performance, and versatility. The Stormy Grey shade provides a sophisticated, wearable definition that works across day-to-night looks without overpowering features. The creamy, glide-on texture minimizes tugging on delicate eyelid skin and is easy to blend for smoky effects or precise lines. Its long-wearing formula resists fading and smudging, so you can rely on a defined eye from commute to after-hours. Being ophthalmologist-tested and suitable for sensitive eyes and contact lens wearers adds an extra layer of confidence for daily use. The pencil format makes quick touch-ups at home or on the go, offering pro-quality results without a trip to the makeup counter.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eIdeal for:\u003c\/b\u003e everyday definition, dramatic smokey eyes, and as a versatile base for other shadows. Whether you prefer a subtle accent or a bold line, 064 Stormy Grey adapts to your mood and occasion. Its budget-friendly, drugstore accessibility makes it a practical staple for anyone building a go-to eye look.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eWhat problems it solves:\u003c\/b\u003e easy, comfortable application on sensitive eyes; reliable all-day wear without constant reapplication; multi-use functionality reduces the need for multiple products.\u003c\/p\u003e \u003ch2\u003eWhy You Should Buy Now\u003c\/h2\u003e \u003cp\u003eWhen you want a dependable, pro-quality pencil that delivers both precision and softness, this Stormy Grey kajal is a standout choice. It blends effortlessly, pairs well with neutrals and smoky shadows, and remains comfortable from morning through evening. The ophthalmologist-tested formula and waterline compatibility make it a trustworthy addition to any makeup routine.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eClosing notes and selling points:\u003c\/b\u003e creamy glide, versatile usage, long-lasting wear, sensitive-eye friendly, universal grey shade, affordable luxury in a pencil form.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":50712268013899,"sku":"B102936","price":7.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1661788204-83746800.jpg?v=1760735835"},{"product_id":"rimmel-wonderswipe-2-in-1-liner-to-shadow-006-my-bae","title":"Rimmel Wonder'Swipe 2 In 1 Liner To Shadow - 006 My Bae","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Wonder'Swipe 2 In 1 Liner To Shadow - 006 My Bae\u003c\/h1\u003e \u003cp\u003eMeet the Rimmel Wonder'Swipe 2 In 1 Liner To Shadow in a universal shade called My Bae. This innovative two-in-one tool is designed for effortless eye makeup that goes from crisp definition to soft, blended depth in seconds. One end is a precise liner for lash-line work, while the other end swipes on a complementary eyeshadow so you can complete your look in a single pass. It’s ideal for quick routines, travel days, and anyone who loves a simple, polished eye with minimal fuss.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eDual-ended design that enables instant transition from eyeliner to eyeshadow without swapping products.\u003c\/li\u003e\n\u003cli\u003eCreamy, highly pigmented formula that delivers rich color payoff in a single stroke and smooth glide across the lid.\u003c\/li\u003e\n\u003cli\u003eShade 006 My Bae offers a warm rose mauve nude profile that flatters a wide range of skin tones and eye colors.\u003c\/li\u003e\n\u003cli\u003eLong-wearing, crease-resistant finish designed to hold up from morning to night with minimal touch-ups.\u003c\/li\u003e\n\u003cli\u003eCompact, travel-friendly tool that keeps your makeup routine simple and streamlined.\u003c\/li\u003e\n\u003cli\u003eUser-friendly for both beginners and makeup enthusiasts who want a fast, reliable eye look.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWho It’s For\u003c\/h2\u003e\n\u003cp\u003eThis product is perfect for anyone who wants a fast, foolproof eye look without juggling multiple products. It suits busy professionals, students, and travelers who value efficiency. It’s equally great for makeup beginners learning how to define the eyes and for experienced users who appreciate a reliable 2-in-1 solution that delivers both precise lines and cohesive lid color in one pass.\u003c\/p\u003e \u003ch2\u003eHow To Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eDraw a precise line along the upper lash line using the liner end for defined definition.\u003c\/li\u003e\n\u003cli\u003eSwitch to the shadow end and sweep across the lid to apply the complementary color and add dimension.\u003c\/li\u003e\n\u003cli\u003eGently blend the edges with the shadow tip or fingertip to soften for a more natural, everyday look.\u003c\/li\u003e\n\u003cli\u003eBuild intensity by applying additional strokes to deepen the color where desired.\u003c\/li\u003e\n\u003cli\u003eFinish with a quick blend along the crease if you want more depth, then proceed with the rest of your makeup routine.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose This Product\u003c\/h2\u003e\n\u003cp\u003eChoosing Wonder'Swipe means embracing a streamlined approach to eye makeup that doesn’t sacrifice impact. The 2-in-1 design minimizes product clutter and speeds up application, which is especially valuable on rushed mornings or during travel. My Bae’s warm mauve nude shade is versatile enough for daily wear or more polished evening looks, helping you achieve a cohesive eye in a single tool. The creamy formula delivers immediate color payoff with a smooth glide, while the long-wearing finish helps you stay put through activities and weather changes without frequent touch-ups.\u003c\/p\u003e \u003ch2\u003eClosing Note\u003c\/h2\u003e\n\u003cp\u003eIn short, the Rimmel Wonder'Swipe 2 In 1 Liner To Shadow in 006 My Bae is a practical, stylish upgrade to your makeup kit. It’s built for speed, precision, and a flattering shade that suits many complexions. Key selling points include a truly effortless 2-in-1 approach, dependable color payoff, a versatile rosy mauve hue, and a compact design that’s perfect for on-the-go touch-ups.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":51678857003339,"sku":"RIM700482","price":22.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1713432364-81788800_fe5fb7c5-ccb8-4989-842c-84e537dbded2.jpg?v=1763950333"},{"product_id":"rimmel-london-mini-power-palette-005-boss-babe","title":"Rimmel London Mini Power Palette - 005 Boss Babe","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel London Mini Power Palette - 005 Boss Babe\u003c\/h1\u003e \u003cp\u003eMeet Boss Babe, a compact, high-impact eyeshadow palette designed for fast, foolproof color payoff. This mini palette from Rimmel London brings together a curated mix of tones and finishes to help you create bold day-to-night looks without lugging a full-sized kit. Ideal for makeup lovers who crave versatility in a small footprint, it’s perfect for beginners learning to blend or pros who need a quick, dependable option on the go.\u003c\/p\u003e \u003cp\u003eWith a balanced collection of shades and finishes, Boss Babe lets you craft everything from clean, everyday eyes to smoky evening looks. The formula is designed to be blendable and buildable, so you can control intensity with light layering or a bold, dramatic statement with a few swift swipes. The compact design also makes it a travel-friendly addition to any makeup routine.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eUltra-compact, travel-friendly design that fits neatly into purses or weekend bags.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003eA curated mix of matte and shimmer finishes that cover base, crease, and lid highlight needs for versatile looks.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003eHighly pigmented, blendable formula that builds color with ease and minimizes fallout during application.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003eThoughtfully arranged shades that work across a range of everyday and evening looks in a single, convenient palette.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003eClear, compact packaging that keeps shades organized for quick and easy makeup routines.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eApply the lightest shade as a base all over the lid to create an even canvas.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003eSweep the mid-tone shade into the crease to define depth and shape your eye.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003eUse the darkest shade along the outer corner or lash line to add dimension and intensity.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003eTap or sweep a shimmer shade onto the center of the lid for a subtle glow or a bold statement, depending on your mood.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003eFinish with a touch of the lightest shade under the brow bone or at the inner corner to brighten the look.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cul\u003e\n\u003cli\u003eBlend thoroughly between shades to ensure a seamless transition and avoid harsh lines.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose Rimmel London Mini Power Palette - 005 Boss Babe\u003c\/h2\u003e \u003cp\u003eThe Boss Babe palette is tailored for versatile, on-the-go makeup. Its compact size means you don’t have to compromise on color payoff or options, making it ideal for travel, quick touch-ups, or everyday routines. The blendable formula reduces the frustration of patchy color and allows you to layer shades for both soft daytime looks and more intense evening styles. Whether you’re building foundational skills as a beginner or refining a rapid, confident-eye routine, this palette provides an accessible entry point into color creativity without overwhelming you with too many shades.\u003c\/p\u003e \u003cp\u003eCompared to larger palettes, Boss Babe emphasizes practicality and ease of use while still delivering high-impact results. The finishes—from matte to shimmer—create dimension and light-catching effects that elevate classic neutrals into stylish looks suitable for work, weekends, or nights out. Its design focuses on essential shade relationships: base, crease, outer depth, and a highlight, so you can learn color placement without feeling overwhelmed by too many options.\u003c\/p\u003e \u003cp\u003eIdeal for:\n- Quick morning routines where time matters but look still matters.\n- Makeup beginners exploring shading, blending, and color placement.\n- Travel days or busy schedules where a compact, dependable kit is a must.\n- Anyone seeking a modern, confident aesthetic with minimal fuss.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eKey selling points\u003c\/b\u003e: compact power in a pocket-friendly case, blendable formula with a versatile shade mix, creates day-to-night looks with minimal steps, travel-friendly design, beginner-friendly yet capable for refined makeup wearers.\u003c\/p\u003e \u003cp\u003eClosing note: Embrace bold, confident eyes with Boss Babe—your go-to mini palette that delivers real color payoff, effortless blending, and versatile looks whenever and wherever you need them.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":51542987211083,"sku":"E113665","price":15.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1620193956-88935700_42b09ae9-17f3-41ad-982e-d739fab18413.jpg?v=1760738788"},{"product_id":"rimmel-london-lasting-finish-1-2g","title":"Rimmel London Lasting Finish 1.2G","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel London Lasting Finish 1.2G Lipstick\u003c\/h1\u003e \u003cp\u003eMeet the Rimmel London Lasting Finish 1.2G lipstick—your go-to compact color that delivers rich pigment in a tiny, travel-friendly 1.2-gram bullet. Built for everyday wear, this lipstick glides on smoothly, gives you instant impact, and stays comfortable as the hours pass. The small, purse-friendly size makes touch-ups effortless between meetings, errands, and social plans, so you can maintain a polished lip from morning coffee to evening hello without reapplying constantly.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh-pigment color in a compact 1.2g bullet that is easy to slip into any bag\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eCreamy, easy-glide texture for smooth, even coverage in a single sweep\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eLong-lasting finish designed to resist transfer and fading through daily activities\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eVersatile color payoff that can be built from sheer to bold depending on application\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eLightweight feel that remains comfortable on lips throughout the day\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eClassic, travel-friendly packaging that’s ideal for on-the-go touch-ups\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePrepare lips: exfoliate gently and apply a hydrating lip balm; blot off any excess for a smooth canvas\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eOutline lips with a matching lip liner to define edges and prevent feathering\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eApply lipstick from the center of the lips outward for even color distribution\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eLayer as needed to achieve your desired intensity; blot between layers for longer wear\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eReapply as needed throughout the day to refresh color and keep lips looking polished\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eFinish with a clear gloss if you want added shine or opt for a matte finish with a light blot\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Rimmel London Lasting Finish 1.2G\u003c\/h2\u003e\n\u003cp\u003eThis lipstick is designed for real-life use: a compact size that travels easily, bold color payoff in a single swipe, and a comfortable, non-greasy feel that won’t dry out lips. The Lasting Finish line from Rimmel London is built on a balance of pigment, slip, and lasting power, making it a reliable option for anyone who wants a dependable, everyday lip look without constant touch-ups. Its versatility supports quick daytime looks and more dramatic evening color, all while maintaining a lightweight, comfortable wear. If you’re seeking a budget-friendly, brand-trusted lipstick that performs beyond its size, this is a compelling choice.\u003c\/p\u003e \u003ch2\u003eWho It’s For\u003c\/h2\u003e\n\u003cp\u003ePerfect for busy professionals, students, travelers, and anyone who wants a reliable lipstick that delivers rich color without a heavy feel. It suits those who prefer a practical, portable makeup staple that can transition from natural daytime looks to bolder evening finishes with minimal effort.\u003c\/p\u003e \u003ch2\u003eClosing Message\u003c\/h2\u003e\n\u003cp\u003e\u003cb\u003eKey selling points:\u003c\/b\u003e compact 1.2g bullet for portability, high-impact pigment with a creamy glide, long-lasting color that stays put, buildable coverage for sheer to bold looks, and a purse-friendly option from a trusted makeup brand. Choose Rimmel London Lasting Finish 1.2G for dependable lip color that travels with you and complements a wide range of skin tones and occasions.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":55964369879371,"sku":"E113633","price":7.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1618982868-97031100.jpg?v=1763948902"},{"product_id":"rimmel-supercurler-24h-mascara-001-black","title":"Rimmel Supercurler 24H Mascara - 001 Black","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Supercurler 24H Mascara - 001 Black\u003c\/h1\u003e \u003cp\u003eMeet the mascara engineered to lift, define, and hold curl from morning to night. Rimmel Supercurler 24H Mascara in 001 Black coats each lash with a smooth, buildable formula that dries quickly and stays put without weighing lashes down. The curved brush is designed to cradle every lash, delivering a wide-eyed effect with separation and length. Perfect for everyday wear or bold evening looks, this mascara provides noticeable definition while staying comfortable across long days.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e24-hour curl retention with a smudge-resistant, flexible formula\u003c\/li\u003e\n\u003cli\u003eInnovative curved brush that lifts lashes from root to tip for an open-eye effect\u003c\/li\u003e\n\u003cli\u003eBuildable coverage for natural to dramatic lash results without clumping\u003c\/li\u003e\n\u003cli\u003eDeep, true black shade (001) for enhanced contrast and definition\u003c\/li\u003e\n\u003cli\u003eEasy removal with standard makeup remover, minimizing tugging on delicate lashes\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose This Mascara\u003c\/h2\u003e\n\u003cp\u003eThis mascara stands out in a crowded market by focusing on true curl maintenance and lash lift. The curved brush targets each lash individually, helping to separate and lengthen without cake or smear, even in humid conditions or during wearers who blink frequently. The 001 Black shade provides rich pigment that enhances eye contrast on most skin tones, delivering a clear, defined look that photocopies well in photos and everyday lighting. If you value a low-maintenance routine that still delivers noticeable results, this mascara offers reliable performance with a simple, repeatable application.\u003c\/p\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eStart with clean, dry lashes and an optional eyelash curler for extra lift\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eWiggle the curved brush at the base of lashes, then sweep upward to coat from root to tip\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eApply a second coat to deepen curl and length, focusing on the outer lashes for a wider-eyed effect\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eLet the mascara set for a moment to maximize curl before blinking\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eIf needed, lightly comb through lashes with a clean spoolie to separate any clusters\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eClosing\u003c\/h2\u003e\n\u003cp\u003eRimmel Supercurler 24H Mascara delivers durable curl, defined lashes, and rich black pigment with a straightforward, reliable application. It’s a practical choice for day-to-night looks, offering comfortable wear, easy removal, and noticeable lift without compromising lash health. Elevate your eye game with a mascara that keeps up with your schedule and your style.\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003eLong-lasting curl that stays put from morning to night\u003c\/li\u003e\n\u003cli\u003eSmudge-resistant formula suitable for busy days and humid weather\u003c\/li\u003e\n\u003cli\u003eGentle removal that minimizes tugging and lash stress\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":55964380627275,"sku":"B102927","price":9.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1620036900-75172500.jpg?v=1763948923"},{"product_id":"rimmel-glam-eyes-day-2-night-mascara-001-black","title":"Rimmel Glam`Eyes Day 2 Night Mascara - 001 Black","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Glam'Eyes Day 2 Night Mascara - 001 Black\u003c\/h1\u003e \u003cp\u003eGet the ultimate dramatic lash look with Rimmel Glam'Eyes Day 2 Night Mascara in 001 Black. This dual-action mascara delivers two distinct finishes in one easy-to-use product, letting you tailor volume and drama from day to night. The intensely black formula coats every lash for maximum impact, while the innovative dual-action brush lets you switch between a defined daytime look and a bold, voluminous nighttime effect. Built for lasting wear, it stays put through your day’s activities without smudging or flaking, ensuring your lashes stay beautifully defined from morning to midnight.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eCustomizable Volume: The dual-action brush provides two settings to effortlessly switch between a subtle day look and a dramatic night-time lash effect.\u003c\/li\u003e \u003cli\u003eLong-Lasting Wear: Rich, color-intense formula designed to stay put without smudging or flaking, keeping lashes defined all day and into the night.\u003c\/li\u003e \u003cli\u003eIntense Black Formula: Deep, true-black pigment for striking lashes that frame the eyes with bold definition.\u003c\/li\u003e \u003cli\u003eLush, Full Lashes: Builds volume and length while maintaining a smooth, clump-free finish for a fuller appearance.\u003c\/li\u003e \u003cli\u003eVersatile Application: Suitable for any occasion—enhance your daytime look or dial up the drama for evening events.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eStart with clean, dry lashes.\u003c\/li\u003e \u003cli\u003eFor a natural day look, use the first setting of the brush to define and separate lashes.\u003c\/li\u003e \u003cli\u003eFor a dramatic night look, flip the brush to the second setting to build extra volume and length for fuller, bolder lashes.\u003c\/li\u003e \u003cli\u003eApply one or two coats to each eye for the desired effect.\u003c\/li\u003e \u003cli\u003eFor added intensity, allow the mascara to dry slightly between coats for a thicker finish.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy You Should Choose Rimmel Glam'Eyes Day 2 Night Mascara\u003c\/h2\u003e\n\u003cp\u003eThis mascara is designed for the way you actually wear makeup today: it’s a two-in-one solution that adapts to your schedule, saving you time and space in your makeup bag. The customizable brush lets you craft a daytime look that’s precise and defined, then seamlessly transition to a high-impact, voluminous stare for evening occasions. The formula resists smudging and flaking, so you won’t have to worry about touch-ups during busy days or late nights. It’s ideal for anyone who wants bold, defined lashes without compromising comfort or ease of removal.\u003c\/p\u003e \u003cp\u003eWho it’s ideal for: professionals balancing work and social life, makeup lovers who enjoy experimenting with two finishes in one product, and anyone seeking long-wearing, non-crumbling lash definition from morning to night.\u003c\/p\u003e \u003cp\u003ePractical notes: The formula is designed for comfortable wear and straightforward removal with standard makeup removers, helping minimize lash tugging at the end of the day while still delivering dramatic results.\u003c\/p\u003e \u003ch2\u003eClosing\u003c\/h2\u003e\n\u003cp\u003eKey selling points: Dual-action brush enables day-to-night versatility; intense black pigment creates bold lash definition; long-lasting wear resists smudges and flakes; builds volume and length with a smooth, clump-free finish; quick two-coat transitions deliver dramatic transformation without needing multiple products.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":55964383609163,"sku":"E25567","price":11.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1731129132-97907400.jpg?v=1763948929"},{"product_id":"rimmel-jelly-glitter-gel-11ml-500-purple-rain","title":"Rimmel Jelly Glitter Gel 11ml - 500 Purple Rain","description":"\u003cdiv\u003e\n\u003ch1\u003eRimmel Jelly Glitter Gel 11ml - 500 Purple Rain\u003c\/h1\u003e \u003cp\u003eMeet the Rimmel Jelly Glitter Gel in 500 Purple Rain—a versatile, jelly‑gel glitter that brings a festival‑worthy sparkle to eyes, lips, cheeks, and body. This 11ml bottle delivers a vivid purple base layered with multi‑dimensional glitter for a glossy, textured shine that reads bold from every angle. The formula is designed for buildable coverage, so you can go sheer for day looks or amp it up for night‑out drama. \u003c\/p\u003e \u003ch3\u003eKey Features\u003c\/h3\u003e \u003cul\u003e\n\u003cli\u003eJelly gel formula with a vivid purple base and multi‑dimensional glitter that creates a glossy, textured sparkle. \u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003e11ml bottle sized for easy travel and on‑the‑go glam while offering buildable coverage as a standalone shade or as a topper over other shadows. \u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eEffective for eyes, lips, and cheeks to add eye‑catching shine during parties, nights out, or anytime you want a playful luxe finish. \u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eGives a luminous, party‑ready look with a glossy finish that catches the light from every angle. \u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eDesigned to be easy to layer—you can use it as a subtle topper for a hint of sparkle or build up for a more intense, statement look. \u003c\/li\u003e\n\u003c\/ul\u003e \u003ch3\u003eFragrance Notes\u003c\/h3\u003e \u003cp\u003eNote: This product is a cosmetic glitter gel and does not rely on a distinct fragrance profile. The focus is on vivid color payoff, texture, and shine for eye, lip, and cheek looks rather than scented notes. \u003c\/p\u003e \u003ch3\u003eHow to Use\u003c\/h3\u003e \u003cul\u003e\n\u003cli\u003eFor eyes: dab a thin layer onto the lid with a clean brush or fingertip, then blend to your preferred intensity; layer more coats for extra sparkle. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAs a lip topper: apply a small amount to the center of the lips and gently blend outward for a glittery, dimensional lip look. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eOn cheeks: sweep a small amount onto the high points of the cheeks and blend for a luminous highlight with a purple‑glitter halo. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eOn the body: apply to collarbones, shoulders, or décolletage to create a festive glow, especially under evening lighting. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eOver other eye shadows: use as a topper to intensify colour and add a shimmering, jelly‑glitter effect. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003ePro tips: start with a light layer and build gradually; pair with a clean, matte base to maximize contrast and prevent clumping. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch3\u003eWho Is This Shade For\u003c\/h3\u003e \u003cp\u003eRimmel Purple Rain is ideal for beauty lovers who crave bold sparkle and versatile payoff. It’s perfect for festival‑season looks, nighttime makeup, or anytime you want a pop of purple glitter that reads glamorous rather than glittery‑costume. Its jelly texture and buildable coverage make it friendly for both makeup beginners and seasoned pros who want precise control over sparkle. \u003c\/p\u003e \u003ch3\u003eWhy This Product Stands Out\u003c\/h3\u003e \u003cp\u003eUnlike traditional single‑note glitters, the Jelly Glitter Gel combines a jelly base with multi‑dimensional glitter for depth, movement, and a high‑shine finish that changes with lighting. The shade Purple Rain provides a rich purple hue that can be used subtly or layered for a dramatic effect, making it a standout addition to any makeup kit. The compact 11ml bottle is travel‑friendly and designed for quick, on‑the‑go looks, whether you’re topping a shadow, highlighting a feature, or decorating skin for events. \u003c\/p\u003e \u003ch3\u003eClosing Message — Key Selling Points\u003c\/h3\u003e \u003cp\u003eWhy settle for ordinary sparkle when you can wear a flexible, jelly‑gel glitter that elevates multiple features with one shade? Rimmel Jelly Glitter Gel in Purple Rain delivers immediate impact, easy layering, and versatile wear across eyes, lips, cheeks, and body, all in a compact 11ml bottle that travels as beautifully as it performs. A must‑have for anyone chasing bold, luminous looks without complicated steps. \u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":57391978905931,"sku":"RIM161267","price":6.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1779228527-18995200.jpg?v=1779311228"}],"url":"https:\/\/www.directbeauty.co.uk\/collections\/rimmel-eye-makeup.oembed","provider":"Direct Beauty","version":"1.0","type":"link"}