{"product_id":"ave389883","title":"Avene Xeracalm Oil 400ml","description":"\u003cdiv\u003e\n\u003ch1\u003eAvène Xeracalm A.D Lipid-Replenishing Cleansing Oil 400ml\u003c\/h1\u003e\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eEngineered for extremely dry, sensitive, and atopic-prone skin, this lipid-replenishing cleansing oil transforms into a silky lather upon water contact. The 400ml pump container holds a concentrated batch of Avène Thermal Spring Water blended with a ceramide-like complex derived from evening primrose, delivering immediate barrier support alongside thorough purification. Designed for daily facial, body, and scalp application, it replaces harsh traditional washes with a scientifically calibrated formula that prioritizes long-term skin resilience.\u003c\/p\u003e\n\u003ch2\u003eDetailed Key Features\u003c\/h2\u003e\n\u003cp\u003eThe formula houses the proprietary I-Modulia+ postbiotic complex, which actively calms surface itching while reinforcing the epidermal defense network. Enriched with omega-6 fatty acids, tocopherol, and glycerin, it counteracts the drying impact of tap water and synthetic surfactants. Tested by dermatologists and certified non-comedogenic, the entire blend remains entirely free from fragrances, soaps, parabens, ethanol, mineral oils, dyes, and animal-derived additives, minimizing sensitization pathways for fragile skin types.\u003c\/p\u003e\n\u003ch2\u003eBuilt-In Skincare Benefits\u003c\/h2\u003e\n\u003cp\u003eRegular application systematically restores compromised lipid matrices, trapping necessary moisture while preventing transepidermal water loss. The cleanser neutralizes inflammatory triggers associated with eczema flare-ups, leaving the complexion visibly softer and significantly less reactive to temperature shifts. By maintaining a balanced cutaneous microbiome, it reduces the frequency of dry skin episodes and supports faster recovery cycles after aggressive treatments or environmental exposure. Safe for neonatal use and compatible with oncology regimens, it offers clinically proven tolerance across diverse demographic needs.\u003c\/p\u003e\n\u003ch2\u003eHow To Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eIn the shower or bath, dispense a measured amount into wet palms and massage onto damp skin to generate a soft, nourishing lather.\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAlternatively, pour exactly five pumps directly into flowing bathwater before stepping in to disperse the formula evenly.\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAvoid harsh towel friction; simply rinse away all residue with lukewarm water and pat the surface dry with light pressure.\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIntegrate into your morning and evening regimen, pairing with a heavier balm if tackling intensely cracked zones.\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhy You Should Choose\u003c\/h2\u003e\n\u003cp\u003eChoosing this oil-based cleanser eliminates the common trade-off between effective purification and preserved barrier integrity. Patients managing persistent ichthyosis, severe dryness, or frequent dermatological interventions will benefit from its dual-action microbiome stabilization and postbiotic soothing architecture. Unlike conventional gels, it does not strip essential sebum or disrupt natural pH levels, making it a reliable foundation for any therapeutic skincare protocol. Its straightforward pump delivery ensures hygienic portion control and consistent dosing, streamlining daily routines without compromising efficacy.\u003c\/p\u003e\n\u003ch2\u003eClosing Message\u003c\/h2\u003e\n\u003cp\u003eTransform your cleansing ritual into a restorative treatment that honors your skin’s biological limits while delivering measurable comfort. Trust a pharmaceutical-backed brand backed by decades of clinical validation, prioritize continuous barrier reinforcement over temporary relief, and eliminate the sting, tightness, and recurring dryness that compromise everyday confidence. Your complexion deserves a cleaner, smarter approach.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Avene","offers":[{"title":"Default Title","offer_id":58367531483467,"sku":"AVE389883","price":28.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/u5wa3z31qn5sexdigecq68kuq159jsw3bo5uq5a.png?v=1788634653","url":"https:\/\/www.directbeauty.co.uk\/products\/ave389883","provider":"Direct Beauty","version":"1.0","type":"link"}