{"product_id":"dapper-dan-matt-clay-strong-hold-100ml","title":"Dapper Dan Matt Clay Strong Hold 100ml","description":"\u003cdiv\u003e\n\u003ch1\u003eDapper Dan Matt Clay Strong Hold 100ml\u003c\/h1\u003e \u003cp\u003eExperience a robust, matte finish with Dapper Dan Matt Clay. This strong-hold hair clay is designed to sculpt textured, natural-looking styles without shine, keeping your look flexible and reworkable from morning to night. The 100 ml tin fits easily in a bathroom shelf or gym bag and delivers reliable grip across hair types, making it a staple for anyone who values controlled texture and a polished, modern appearance.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eStrong hold with a genuine matte finish that builds texture and volume without shine\u003c\/li\u003e\n\u003cli\u003eReworkable formula lets you reshape your style through the day without stiffness\u003c\/li\u003e\n\u003cli\u003eNon-greasy, lightweight texture that adds grip without heaviness\u003c\/li\u003e\n\u003cli\u003eEasy wash-out with warm water and gentle cleansing, leaving no residue or flakes\u003c\/li\u003e\n\u003cli\u003eBarber-shop inspired fragrance that remains subtle and refined throughout the day\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eFragrance Notes\u003c\/h2\u003e\n\u003cp\u003eFragrance profile: masculine, woody-spicy with a fresh citrus opening. It is designed to be noticeable but not overpowering for daily wear.\u003c\/p\u003e \u003cp\u003eTop notes: Bergamot, Lemon, Grapefruit\u003c\/p\u003e\n\u003cp\u003eHeart notes: Lavender, Rosemary, Geranium\u003c\/p\u003e\n\u003cp\u003eBase notes: Cedarwood, Sandalwood, Patchouli, Musk, Amber\u003c\/p\u003e \u003ch2\u003eWhy You Should Choose Dapper Dan Matt Clay\u003c\/h2\u003e\n\u003cp\u003eChoosing this matte clay means opting for a salon-quality product that delivers serious hold while preserving a natural, matte finish. The formula provides a pliable texture that allows confident styling and easy restyling without flaking or residue. The unmistakable barber-shop scent adds a touch of sophistication without overpowering your day, making it a versatile choice for work, social occasions, and evenings out. It’s particularly well-suited to textured crops, messy quiffs, and controlled voluminous looks, giving you durable grip that’s still easy to adjust as your style evolves.\u003c\/p\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eScoop a small amount (a pea to a dime size depending on hair length) and rub between palms until warm and smooth.\u003c\/li\u003e\n\u003cli\u003eDistribute evenly through dry or damp hair, focusing on the roots and mid-lengths for lift and texture.\u003c\/li\u003e\n\u003cli\u003eShape with fingers or a comb to create your desired look, then let it set. For stronger hold, apply more product in dry hair and rework as needed.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003cb\u003eClosing\u003c\/b\u003e In short, Dapper Dan Matt Clay offers a dependable, buildable hold with a natural matte finish, a refined barber-shop scent, and easy wash-out. It’s the go-to choice for creating textured, fashionable looks that stay put without looking stiff or greasy.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eKey selling points:\u003c\/b\u003e premium barber-inspired fragrance, strong yet pliable hold, unmistakable matte finish, easy removal, compact 100 ml tin for travel and storage, ideal for short to medium styles and textured looks.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Dapper Dan","offers":[{"title":"Default Title","offer_id":55964286189899,"sku":"DDADDAM36476280","price":15.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1645701810-01344200.jpg?v=1763948786","url":"https:\/\/www.directbeauty.co.uk\/products\/dapper-dan-matt-clay-strong-hold-100ml","provider":"Direct Beauty","version":"1.0","type":"link"}