{"product_id":"floris-fleur-100ml-edt-spray","title":"Floris Fleur 100ml EDT Spray","description":"\u003cdiv\u003e\n\u003ch1\u003eFloris Fleur 100ml EDT Spray\u003c\/h1\u003e \u003cp\u003eFleur by Floris is a Floral Fruity fragrance for women, introduced in 2000. Floris Fleur is crafted for everyday elegance—bright, approachable, and confidently feminine. This 100ml EDT Spray delivers a luminous opening that melts into a refined floral bouquet, finished with a soft, creamy woods-and-musk base. It’s an ideal signature scent for spring and summer wear, suitable for work, brunch, and light evening occasions.\u003c\/p\u003e \u003ch2\u003eFragrance notes and profile\u003c\/h2\u003e \u003cul\u003e\n\u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eTop notes\u003c\/b\u003e: Water Lily, Melon, Peach, Bergamot, Grapefruit — a crisp, fruity-citrus opening that feels fresh and inviting.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eHeart notes\u003c\/b\u003e: Lily-of-the-Valley, Jasmine, Ylang-Ylang, Violet, Rose — a luminous floral bouquet with a soft, luxe sweetness and airy transparency.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eBase notes\u003c\/b\u003e: Sandalwood, Musk — a warm, creamy foundation that smooths the florals into a polished, everyday texture.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eAdditional nuance emerges as Fleur settles: hints of peach blossom, subtle green facets, and a refined powdery softness linger on the skin, enhancing its feminine aura without overpowering the senses.\u003c\/p\u003e \u003ch2\u003eKey features\u003c\/h2\u003e \u003cul\u003e\n\u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eHeritage fragrance\u003c\/b\u003e: From Floris, a historic London perfumery with a legacy of refined, timeless scents.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eFloral Fruity elegance\u003c\/b\u003e: A balanced blend of fresh fruit, white florals, and a gentle woody-musk dry-down for everyday sophistication.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eVersatile daytime wear\u003c\/b\u003e: Moderate projection and a soft sillage ideal for work, social events, and casual outings.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eConvenient format\u003c\/b\u003e: 100ml spray bottle offers easy, even application and on-the-go touch-ups.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eElegant gifting option\u003c\/b\u003e: Classic packaging and a universally appealing scent profile make it a thoughtful present.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to use\u003c\/h2\u003e \u003cul\u003e\n\u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eApply from a comfortable distance\u003c\/b\u003e: Hold the bottle about 15–20 cm (6–8 inches) away from your skin and spray to wrists, neck, and décolletage.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eTarget pulse points\u003c\/b\u003e: Apply where heat rises—neck, inner wrists, behind the ears, and the base of the throat—to help the fragrance bloom with your body's warmth.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eDon’t rub\u003c\/b\u003e: After application, avoid rubbing the wrists together as it can alter the fragrance molecules and reduce longevity.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eLayer for longevity\u003c\/b\u003e: Pair with a matching body lotion or scented shower gel (if available) to extend the scent’s life on the skin.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eReapply as needed\u003c\/b\u003e: Depending on climate and activity, you may choose a light touch-up in the afternoon.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eStorage matters\u003c\/b\u003e: Keep in a cool, dry place away from direct sunlight and heat to preserve the fragrance’s character.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy you should choose Floris Fleur\u003c\/h2\u003e \u003cul\u003e\n\u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eTimeless floral-fruity signature\u003c\/b\u003e: A graceful balance of fruit brightness and white florals creates a versatile scent that never feels dated.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eCrafted by a heritage brand\u003c\/b\u003e: Floris brings a lineage of perfumery expertise and refined taste to this contemporary fragrance.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eEveryday luxury, easy to wear\u003c\/b\u003e: The scent projects softly enough for daily life while still leaving a memorable, feminine impression.\u003c\/li\u003e \u003cli style=\"margin-bottom:28px;\"\u003e\n\u003cb\u003eGreat value in a classic bottle\u003c\/b\u003e: A 100ml bottle provides long-lasting wear with a refined, travel-friendly design.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eClosing note: Floris Fleur 100ml EDT Spray offers a luminous fruit-floral opening, a graceful floral heart, and a warm, comforting sandalwood-musk base. It’s a dependable, elegant choice for women who want a scent that feels polished yet approachable. Key selling points include its heritage craftsmanship, versatile day-to-day charm, balanced projection, and the ability to pair seamlessly with other fragrances or skincare routines for a customized experience.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Floris","offers":[{"title":"Default Title","offer_id":55964338159947,"sku":"S10015989","price":65.75,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1617191685-05066300.jpg?v=1763948837","url":"https:\/\/www.directbeauty.co.uk\/products\/floris-fleur-100ml-edt-spray","provider":"Direct Beauty","version":"1.0","type":"link"}