{"product_id":"loreal-majirel-absolu-7-1-ash-blonde-50ml","title":"Loreal Majirel Absolu 7.1 Ash Blonde 50ml","description":"\u003cdiv\u003e\n\u003ch1\u003eLoreal Majirel Absolu 7.1 Ash Blonde 50ml – Permanent Hair Color\u003c\/h1\u003e \u003cp\u003eDiscover a salon-grade ash blonde result with Loreal Majirel Absolu 7.1 Ash Blonde in a convenient 50ml tube. Designed to deposit cool, neutral pigment at level 7, this shade neutralizes brassiness for a natural, sophisticated blonde. The Absolu formula blends rich color with conditioning action to help protect the hair fiber during processing, leaving hair feeling smoother and looking glossier after color service. It’s crafted for dependable gray coverage and long-lasting tone, so you can enjoy a true ash blonde that stays true between appointments.\u003c\/p\u003e \u003cp\u003eWho is this shade ideal for? It’s a standout choice for anyone starting from pre-lightened or naturally light hair aiming for a cooler blonde without warmth. It’s also great for refreshing existing ash tones and for neutralizing stubborn brassy undertones in light blonde to dark blonde hair. If you want a professional-looking, even ash blonde result at home, Majirel Absolu 7.1 delivers reliable, salon-quality color with a conditioning boost.\u003c\/p\u003e \u003cp\u003eKey advantages of choosing Majirel Absolu 7.1 Ash Blonde include precise shade control, enduring pigment deposition, and a conditioning base that helps mitigate dryness during processing. The 50ml format is perfect for targeted applications like roots, regrowth touch-ups, or refreshing a blended blonde while minimizing waste. Remember, for permanent results, this color is designed to be mixed with the appropriate developer according to the included instructions.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eCool ash blonde shade at level 7\u003c\/b\u003e delivers a subdued, natural-looking blonde with minimized brass.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003ePermanent color with durable pigment\u003c\/b\u003e provides long-lasting tone and fade resistance.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eConditioning formula for hair after color\u003c\/b\u003e helps maintain softness and manages moisture during processing.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eExcellent gray coverage\u003c\/b\u003e suitable for blending and concealing silver strands.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eSleek, portable 50ml tube\u003c\/b\u003e ideal for precise application, touch-ups, and compact storage.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePrepare the hair and kit: wear gloves, perform a strand test, and gather the color tube and a suitable developer as recommended in the instructions.\u003c\/li\u003e \u003cli\u003eMix the color with the developer in the recommended ratio (typically 1 part dye to 1.5–2 parts developer) until a smooth, creamy paste forms.\u003c\/li\u003e \u003cli\u003eSection the hair into manageable quadrants to ensure even saturation; start applying at the roots and work toward the mid-lengths and ends for uniform coverage.\u003c\/li\u003e \u003cli\u003eAllow processing for the time specified in the product instructions (commonly around 35–40 minutes, depending on your hair condition and desired depth).\u003c\/li\u003e \u003cli\u003eRinse thoroughly with lukewarm water until the water runs clear, then use a color-safe shampoo and conditioner to preserve the shade and hair health.\u003c\/li\u003e \u003cli\u003eFinish with styling as usual; for ongoing tone maintenance, consider color-safe care and periodic refreshes to sustain the ash look.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003cb\u003eWhy You Should Choose Loreal Majirel Absolu 7.1 Ash Blonde 50ml\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChoose this shade when you want a dependable, professionally inspired ash blonde that counters brass while delivering durable, even color. The conditioning base helps protect hair during the processing stage, contributing to smoother results and a healthier feel post-color. The compact 50ml tube is convenient for touch-ups and precise applications, making it an excellent option for at-home color enthusiasts who demand salon-grade results without frequent salon visits. With strong gray coverage, lasting cool-tone payoff, and a natural-looking finish, Majirel Absolu 7.1 is a standout choice for achieving that coveted ash-blonde aesthetic.\u003c\/p\u003e \u003cp\u003eClosing note: crisp ash tones, reliable gray coverage, and a conditioning boost—Majirel Absolu 7.1 Ash Blonde 50ml is designed to deliver salon-quality color that you can recreate at home. Key selling points: targeted ash correction, durable color deposit, hair-friendly conditioning, compact 50ml format for precise use, and strong maintenance for long-lasting blonde sophistication.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"L'Oreal","offers":[{"title":"Default Title","offer_id":53615718236491,"sku":"B88682","price":16.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1658948502-71059500.png?v=1760746291","url":"https:\/\/www.directbeauty.co.uk\/products\/loreal-majirel-absolu-7-1-ash-blonde-50ml","provider":"Direct Beauty","version":"1.0","type":"link"}