{"product_id":"max-factor-lasting-performance-soft-beige-105","title":"Max Factor Lasting Performance Soft Beige - 105","description":"\u003cdiv\u003e\n\u003ch1\u003eMax Factor Lasting Performance Foundation Soft Beige 105 — Long-Wear Natural Matte\u003c\/h1\u003e \u003cp\u003eExperience a lightweight foundation that delivers a natural matte finish, flawless medium-to-full coverage, and all-day confidence. Max Factor Lasting Performance Foundation in Soft Beige 105 is designed for light-to-medium skin tones, offering a breathable texture, buildable coverage, and transfer-proof wear for up to 8 hours. This fragrance-free, non-comedogenic formula is gentle enough for sensitive skin, making it ideal for everyday use and special occasions alike.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eUp to 8 hours of wear with a natural matte finish that minimizes shine for a polished complexion.\u003c\/li\u003e \u003cli\u003eLightweight, breathable texture that feels comfortable on the skin from morning through night.\u003c\/li\u003e \u003cli\u003eMedium-to-full coverage that conceals redness, blemishes, and uneven skin tone without a heavy, mask-like appearance.\u003c\/li\u003e \u003cli\u003eTransfer-proof formula that stays put through daily activities, humidity, and light sweat.\u003c\/li\u003e \u003cli\u003eFragrance-free and non-comedogenic, making it suitable for sensitive or acne-prone skin.\u003c\/li\u003e \u003cli\u003eShade Soft Beige 105 designed to blend seamlessly with light-to-medium undertones for a natural match.\u003c\/li\u003e \u003cli\u003eEasy to blend and buildable, ensuring a seamless, even finish on a variety of skin textures.\u003c\/li\u003e \u003cli\u003eDermatologist-tested and suitable for extended wear in daily routines and special events.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch3\u003eTexture and Finish Notes\u003c\/h3\u003e \u003cp\u003eThe foundation delivers a weightless, breathable feel and a true natural matte finish that controls oil without drying the skin. It dries down to a soft, velvety surface that minimizes the appearance of pores and creates a smooth canvas for your makeup look.\u003c\/p\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003ePrepare Your Skin: Start with clean, moisturized skin. If you want extended wear, apply a silicone-based primer to create a smooth base and help minimize the appearance of fine lines.\u003c\/li\u003e \u003cli\u003eDispense and Warm: Squeeze or pump a small amount onto the back of your hand or a palette; warm with your fingertips or a brush for easier blending.\u003c\/li\u003e \u003cli\u003eApply the Foundation: Using a foundation brush, damp sponge, or fingertips, apply the product from the center of your face outward in thin layers.\u003c\/li\u003e \u003cli\u003eBuild Coverage: For fuller coverage, apply additional thin layers in targeted areas until you reach your desired finish while avoiding heavy layers.\u003c\/li\u003e \u003cli\u003eSet for Longevity: Lightly dust a translucent powder to lock in the makeup and reduce shine, especially in the T-zone.\u003c\/li\u003e \u003cli\u003eFinish Your Look: Complete with blush, bronzer, and any other makeup steps to achieve your preferred complexion.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose Max Factor Lasting Performance Foundation?\u003c\/h2\u003e \u003cp\u003eThis foundation stands out for dependable all-day wear and a natural, flattering finish that reads well in person and on camera. The lightweight formula blends effortlessly, delivering a seamless complexion without a heavy or powdery feel. It’s fragrance-free and non-comedogenic, making it gentle enough for sensitive skin and daily use, while the Soft Beige 105 shade offers a natural match for light-to-medium undertones. Practical advantages include easy shade matching, buildable coverage, and a formula designed to stay put through the day. It reduces shine for a professional, polished look and pairs well with a broad range of makeup products to create everything from a minimal routine to a full glam look.\u003c\/p\u003e \u003ch2\u003eClosing\u003c\/h2\u003e \u003cp\u003eReady for a complexion that stays fresh, flawless, and camera-ready from dawn to dusk? Max Factor Lasting Performance Foundation in Soft Beige 105 delivers a lightweight, transfer-proof base with a natural matte finish, ideal for daily wear and special occasions. \u003c\/p\u003e \u003cp\u003e\u003cb\u003eKey selling points:\u003c\/b\u003e up to 8 hours of wear, natural matte finish, fragrance-free and non-comedogenic formula, lightweight and comfortable on skin, buildable medium-to-full coverage, shade Soft Beige 105 for light-to-medium undertones, transfer-proof performance, suitable for sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Max Factor","offers":[{"title":"Default Title","offer_id":55965930193227,"sku":"MFLASTPERF105","price":8.25,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1632233451-72811900.jpg?v=1763952016","url":"https:\/\/www.directbeauty.co.uk\/products\/max-factor-lasting-performance-soft-beige-105","provider":"Direct Beauty","version":"1.0","type":"link"}