{"product_id":"max-factor-voluptuous-false-lash-effect-waterproof-13-1ml","title":"Max Factor Voluptuous False Lash Effect Waterproof 13.1ml","description":"\u003cdiv\u003e\n\u003ch1\u003eMax Factor Voluptuous False Lash Effect Waterproof Mascara 13.1ml\u003c\/h1\u003e \u003cp\u003eCreate a striking false-lash look that stays intact from morning to evening with the Max Factor Voluptuous False Lash Effect Waterproof Mascara. This high-performance formula is engineered to deliver dramatic volume, extended length, and curling lift while withstanding water, humidity, and everyday wear. The iconic Voluptuous brush is designed to coat each lash from root to tip, delivering a bold, fan-like finish that intensifies eyes without weighing lashes down.\u003c\/p\u003e \u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eWaterproof formula that resists smudging, humidity, and sweat for all‑day wear\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eVoluptuous brush designed to lift, curl, and separate lashes for a full, fluttery look without clumps\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eBuildable coverage that enhances length and volume with a single coat—or layered for extra drama\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eFlake-free and comfortable on the lashes, providing a smooth finish that holds its shape throughout the day\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eEasy removal using an oil-based makeup remover or micellar water designed for waterproof formulas\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eTravel-friendly 13.1 ml tubing that fits easily in makeup bags while delivering consistent performance every use\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eBegin with clean, dry lashes. Wipe excess product from the wand to avoid heavy clumps.\u003c\/li\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e \u003cli\u003ePlace the wand at the base of the upper lashes and gently wiggle from root to tip to lift and separate.\u003c\/li\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e \u003cli\u003eFor more drama, apply a second coat after the first coat has started to set, focusing on the outer lashes for a lifted, fanned effect.\u003c\/li\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e \u003cli\u003eKeep the wand moving to prevent clumping and use light strokes along the lash line for precise definition.\u003c\/li\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e \u003cli\u003eTo remove, use an oil-based makeup remover or a waterproof makeup remover. Gently massage off without harsh rubbing to protect lash health.\u003c\/li\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy you should choose\u003c\/h2\u003e\n\u003cp\u003eThe Max Factor Voluptuous False Lash Effect Waterproof Mascara stands out by combining a bold false-lash aesthetic with reliable, long-lasting waterproof performance. The Voluptuous brush is engineered to grab each lash individually, delivering instant volume and length without the crimping or clumping often associated with high-contrast lashes. The waterproof formula ensures the look stays intact through workouts, humid days, or emotional moments, while still offering clean removal with a proper makeup remover—so you can achieve drama without compromising lash health or comfort. The compact 13.1 ml size makes it easy to retouch and travel with, ensuring you can maintain a showroom-worthy lash look wherever you go.\u003c\/p\u003e \u003ch2\u003eClosing message\u003c\/h2\u003e\n\u003cp\u003eElevate your eye game with a mascara that delivers real impact: voluminous, defined lashes that won’t smudge or melt away. This waterproof Voluptuous False Lash Effect mascara from Max Factor provides a cinema‑worthy lash silhouette, a flexible finish, and practical removal, making it a standout choice for daily wear or special occasions. Key selling points: dramatic, lift-and-separation brush; waterproof formula for long-lasting wear; buildable volume; reliable removal with oil-based removers; compact 13.1 ml tube for easy portability.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Max Factor","offers":[{"title":"Default Title","offer_id":55964399272267,"sku":"E110220","price":15.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1620132377-11358700.jpg?v=1763948951","url":"https:\/\/www.directbeauty.co.uk\/products\/max-factor-voluptuous-false-lash-effect-waterproof-13-1ml","provider":"Direct Beauty","version":"1.0","type":"link"}