{"product_id":"nyx-baked-eye-shadow-shira-3g","title":"NYX Baked Eye Shadow - Shira 3G","description":"\u003cdiv\u003e\n\u003ch1\u003eNYX Baked Eye Shadow - Shira 3G\u003c\/h1\u003e \u003cp\u003eDiscover a luminous, truly versatile shimmer with NYX Baked Eye Shadow in Shira 3G. This premium baked formula delivers a multidimensional glow that catches the light from every angle, giving your lids depth and radiance in a single swipe. Packaged in a compact 3 g pan, Shira 3G is ideal for quick daily looks or more dramatic evening finishes, whether you’re crafting a subtle wash of color or a high-impact metallic lid.\u003c\/p\u003e \u003cp\u003eThe baked texture blends effortlessly, allowing for seamless layering without patchiness. Its color payoff remains rich whether used dry for a soft glow or moistened for a bolder, highly reflective finish. The result is a flexible eye shadow that adapts to your mood and occasion—daytime brightness, evening drama, or a festival-worthy sparkle.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eBaked formula delivers a luminous, multidimensional shimmer with depth and glow.\u003c\/li\u003e\n\u003cli\u003eRich color payoff that builds easily from sheer to full intensity.\u003c\/li\u003e\n\u003cli\u003eSilky, blendable powder that minimizes fallout and creates smooth edges.\u003c\/li\u003e\n\u003cli\u003eVersatile application: dry for everyday radiance or damp for a metallic punch.\u003c\/li\u003e\n\u003cli\u003eLong-wearing and crease-resistant for all-day wear from work to night out.\u003c\/li\u003e\n\u003cli\u003eCompact 3 g pan designed for easy travel and on-the-go touch-ups.\u003c\/li\u003e\n\u003cli\u003eSuitable for a wide range of skin tones and eye shapes, great for layering with other shades.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhat It Is\u003c\/h2\u003e\n\u003cp\u003eShira 3G is a single-shade baked eyeshadow from NYX that delivers a luminous shimmer with buildable coverage. The baked process creates a softer texture that glides onto the lid and blends with ease, making it a staple for both beginners and makeup enthusiasts.\u003c\/p\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eApply dry with a fluffy brush to create a soft, everyday shimmer across the eyelid.\u003c\/li\u003e\n\u003cli\u003eLayer gradually to increase intensity for more dramatic looks without harsh edges.\u003c\/li\u003e\n\u003cli\u003eTap a denser brush or fingertip onto the center of the eyelid for a bright focal point.\u003c\/li\u003e\n\u003cli\u003eMoisten a brush or use a setting spray to apply wet for a highly metallic, high-impact finish.\u003c\/li\u003e\n\u003cli\u003eBlend along the crease to add depth, or pair with complementary matte shades for balance.\u003c\/li\u003e\n\u003cli\u003eHighlight the inner corners or brow bone for a subtle opening effect.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy It Works for You\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFlexible formula that adapts to your makeup goals—soft everyday glow or bold metallic accent.\u003c\/li\u003e\n\u003cli\u003eEasy to blend, reducing the need for multiple products to achieve a polished look.\u003c\/li\u003e\n\u003cli\u003eLong-wearing finish that stays put from morning errands to evening events.\u003c\/li\u003e\n\u003cli\u003eLightweight, travel-friendly packaging makes it simple to refresh your look anywhere.\u003c\/li\u003e\n\u003cli\u003eIdeal for all eye shapes and most skin tones, helping you achieve cohesive, dimensional eyes with minimal effort.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWho It's For\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e makeup lovers who crave a radiant shimmer without heavy glitter fallout.\u003c\/li\u003e\n\u003cli\u003e beginners seeking a forgiving, easy-to-blend shimmer shade that builds with confidence.\u003c\/li\u003e\n\u003cli\u003e anyone aiming to add a luminous, dimensional glow to their eye look with minimal products.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose NYX Baked Eye Shadow - Shira 3G\u003c\/h2\u003e\n\u003cp\u003eChoose Shira 3G for a refined, luminous finish that adapts from day to night. The baked formula delivers superior blendability and depth, while the 3 g compact ensures you can take this shade anywhere. It pairs beautifully with other NYX shadows for layered, multidimensional looks, and its versatility makes it a standout option in any makeup kit.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eClosing: Key Selling Points\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e• Luminous, multidimensional shimmer that’s easy to build and blend\u003c\/p\u003e\n\u003cp\u003e• Dry or wet application for versatile finishes from soft glow to metallic punch\u003c\/p\u003e\n\u003cp\u003e• Crease-resistant, long-wearing coverage with lightweight feel\u003c\/p\u003e\n\u003cp\u003e• Travel-ready 3 g pan—perfect for touch-ups on the go\u003c\/p\u003e\n\u003cp\u003e• Suitable for a range of skin tones and eye shapes, great for layering with other shades\u003c\/p\u003e\n\u003c\/div\u003e","brand":"NYX Professional Makeup","offers":[{"title":"Default Title","offer_id":55963923251531,"sku":"NYXCOSC74823641","price":7.25,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1537463083-85832900.jpg?v=1763948351","url":"https:\/\/www.directbeauty.co.uk\/products\/nyx-baked-eye-shadow-shira-3g","provider":"Direct Beauty","version":"1.0","type":"link"}