{"product_id":"sjp-by-sarah-jessica-parker-lovely-50ml-edp-spray","title":"SJP by Sarah Jessica Parker Lovely 50ml EDP Spray","description":"\u003cdiv\u003e\n\u003ch1\u003eSJP by Sarah Jessica Parker Lovely 50ml EDP Spray\u003c\/h1\u003e \u003cp\u003eDiscover SJP Lovely, a refined Eau de Parfum that captures modern femininity with a timeless elegance. Encased in a chic 50ml bottle with a soft blush hue, this fragrance is designed for everyday wear yet suits evening occasions just as gracefully. Its balanced blend of uplifting freshness and warm depth creates a versatile scent that accompanies you from desk to dinner, leaving a confident impression without overpowering the room.\u003c\/p\u003e \u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eElegant, feminine EDP\u003c\/b\u003e — a sophisticated fragrance profile that exudes grace for daily confidence and special moments alike.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eCompact 50ml bottle\u003c\/b\u003e — ideal for travel, weekends away, or keeping in your handbag for on-the-go touch-ups.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eChic blush-colored bottle\u003c\/b\u003e — minimalist design that adds a touch of refined style to any vanity.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eLong-lasting aroma\u003c\/b\u003e — a rich, layered scent that stays with you throughout the day.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eVersatile for day-to-night wear\u003c\/b\u003e — scalable intensity and depth for work, dates, and occasions.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eFragrance notes\u003c\/h2\u003e\n\u003cp\u003e\u003cb\u003eFragrance family:\u003c\/b\u003e Floral-woody\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eTop notes:\u003c\/b\u003e lavender, bergamot, mandarin. A bright, uplifting opening that feels clean and inviting.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHeart notes:\u003c\/b\u003e orchid, patchouli, white florals. A sophisticated bouquet that adds warmth, clarity, and feminine bloom.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eBase notes:\u003c\/b\u003e musk, cedarwood, amber. A creamy, comforting foundation with subtle smoky warmth that lingers beautifully.\u003c\/p\u003e\n\u003cp\u003eThe scent evolves with a graceful balance of freshness and depth, delivering a moderate-to- noticeable sillage and long-lasting warmth that suits both day and evening wear. Subtle nuances of powdery florals and resinous warmth gently unfold on the skin over time.\u003c\/p\u003e \u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eApply to pulse points\u003c\/b\u003e — wrists, neck, and behind the ears for optimal projection.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eKeep your distance\u003c\/b\u003e — hold 15–20 cm away and spray in light bursts to avoid over-application.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eLayer for longevity\u003c\/b\u003e — pair with SJP Lovely body lotion or shower gel to deepen the scent and extend wear.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eReapply as needed\u003c\/b\u003e — refresh after activities or in drier environments to maintain presence.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy choose SJP Lovely\u003c\/h2\u003e\n\u003cp\u003eChoosing SJP Lovely means embracing a fragrance that grows with you—from a bright, welcoming opening to a warm, lasting finish. Its versatile character makes it suitable for everyday workwear, special occasions, and intimate evenings alike, while the elegant blush bottle adds a sense of refined luxury to your collection. The 50ml size is convenient for travel and daily use, ensuring you can enjoy the scent without compromise.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\u003cb\u003eTimeless femininity with a contemporary edge\u003c\/b\u003e\u003c\/li\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eTravel-friendly 50ml bottle\u003c\/b\u003e for on-the-go freshness\u003c\/li\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eLong-lasting EDP formula\u003c\/b\u003e that carries through the day\u003c\/li\u003e\n\u003cli style=\"margin-bottom:1.6em;\"\u003e\n\u003cb\u003eElegant blush bottle design\u003c\/b\u003e elevating your fragrance collection\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003cb\u003eClosing message\u003c\/b\u003e — With SJP Lovely, you’re choosing a fragrance that marries classic grace with modern sophistication. It’s designed to accentuate your presence without overpowering, making it the perfect signature scent for the woman who wants effortless charm in every spray. Key selling points: timeless floral-woody profile, versatile day-to-night wear, reliable longevity, and a beautifully designed bottle that enhances any fragrance wardrobe.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Sarah Jessica Parker","offers":[{"title":"Default Title","offer_id":50712316969291,"sku":"SJP016101","price":18.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1729662834-52703100.jpg?v=1760744818","url":"https:\/\/www.directbeauty.co.uk\/products\/sjp-by-sarah-jessica-parker-lovely-50ml-edp-spray","provider":"Direct Beauty","version":"1.0","type":"link"}