{"product_id":"ski607746","title":"Skin Proud Face Melt Gentle Hydrating Cleansing Balm 70g","description":"\u003cdiv\u003e\n\u003ch1\u003eSkin Proud Face Melt Gentle Hydrating Cleansing Balm 70g\u003c\/h1\u003e\n\u003cp\u003eThis temperature-reactive formulation dissolves waterproof sunscreen and long-wear makeup while reinforcing the moisture barrier through a controlled solid-to-oil conversion. The balm lifts excess sebum and environmental pollutants without surfactant irritation, leaving the epidermis supple and ready for subsequent treatment layers.\u003c\/p\u003e\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cp\u003eA concentrated lipid complex emulsifies upon contact with water, ensuring complete residue elimination without requiring a secondary wash. The wax-based matrix provides stable packaging integrity for travel, while the precise 70g volume offers controlled dispensing and extended usage cycles for daily regimens.\u003c\/p\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eDip clean fingertips into the container and transfer a small amount onto completely dry facial skin.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003ePress the solid balm against your face and rub in slow circles for twenty seconds to trigger the melt transition.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eAdd lukewarm water to the palms and continue massaging until the oily layer turns a pale milky consistency.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cli\u003eRinse with running water for five seconds, gently blot with a cotton cloth, and proceed directly to your moisturizer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhy You Should Choose\u003c\/h2\u003e\n\u003cp\u003eTraditional gel cleansers frequently compromise the acid mantle by stripping natural ceramides during heavy makeup removal. This balm replaces mechanical friction with chemical dissolution, targeting pore-clogging compounds at their source. The formula prioritizes barrier preservation, making it a necessary upgrade for dry, sensitive, or fatigue-prone skin types that react poorly to foaming agents.\u003c\/p\u003e\n\u003ch2\u003eClosing \u0026amp; Key Selling Points\u003c\/h2\u003e\n\u003cp\u003ePrioritize a cleansing step that actively maintains skin elasticity rather than merely wiping away surface dirt. This balm delivers efficient double-cleanse substitution, preserves essential hydration, and provides reliable results for complex skin concerns. Upgrade to a formulation that treats removal as restoration.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Skin Proud","offers":[{"title":"Default Title","offer_id":58367570968907,"sku":"SKI607746","price":22.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1-Copy_a24f3463-746f-4abd-b331-6237e2fa0560.jpg?v=1788964934","url":"https:\/\/www.directbeauty.co.uk\/products\/ski607746","provider":"Direct Beauty","version":"1.0","type":"link"}