{"product_id":"tigi-bed-head-dumb-blonde-shampoo-400ml","title":"Tigi Bed Head Dumb Blonde Shampoo 400ml","description":"\u003cdiv\u003e\n\u003ch1\u003eTIGI Bed Head Dumb Blonde Shampoo 400ml\u003c\/h1\u003e \u003cp\u003eReveal vibrant, healthier-looking blonde hair with the TIGI Bed Head Dumb Blonde Shampoo. Designed for bleached and multi-processed locks, this rich, protein-packed cleanser works to nourish the hair from root to tip. The formula reinforces the hair shaft, smooths the cuticle, and enhances shine, helping hi-lighted strands stay luminous between salon visits.\u003c\/p\u003e \u003ch2\u003eKey benefits\u003c\/h2\u003e\n\u003cul\u003e \u003cli style=\"margin-bottom:22px;\"\u003eProtein-rich formula strengthens the hair shaft and smooths the cuticle, supporting damaged strands and improving overall hair integrity.\u003c\/li\u003e \u003cli style=\"margin-bottom:22px;\"\u003eGentle yet effective cleansing with a luxurious lather that cleanses without stripping essential moisture from chemically treated hair.\u003c\/li\u003e \u003cli style=\"margin-bottom:22px;\"\u003eTailored for bleached and multi-processed blondes, helping to maintain brighter tones and reduce dullness between coloring sessions.\u003c\/li\u003e \u003cli style=\"margin-bottom:22px;\"\u003eImproved manageability and reduced frizz, leaving hair feeling softer, smoother, and easier to style.\u003c\/li\u003e \u003cli style=\"margin-bottom:22px;\"\u003eColor-safe formula designed to preserve your blonde color and protect treated hair from everyday environmental stressors.\u003c\/li\u003e \u003cli style=\"margin-bottom:22px;\"\u003ePairs beautifully with Bed Head Dumb Blonde Conditioner for a complete care routine that supports healthy, vibrant blonde hair.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cul\u003e \u003cli style=\"margin-bottom:22px;\"\u003eWet hair thoroughly with warm water to open the cuticle and maximize cleansing.\u003c\/li\u003e \u003cli style=\"margin-bottom:22px;\"\u003eApply a generous amount of shampoo into the palms, work into a rich lather, focusing on the scalp and hair roots.\u003c\/li\u003e \u003cli style=\"margin-bottom:22px;\"\u003eMassage gently, then rinse completely, letting the formula cleanse the lengths to the ends.\u003c\/li\u003e \u003cli style=\"margin-bottom:22px;\"\u003eFor best results, follow with Bed Head Dumb Blonde Conditioner and style as usual. Use 2–3 times per week or as needed depending on your hair’s condition.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy choose this shampoo\u003c\/h2\u003e\n\u003cp\u003eChoosing Dumb Blonde Shampoo means prioritizing targeted care for blonde and chemically treated hair. The balanced blend focuses on fortifying hair while maintaining color brightness, so your highlights stay vivid rather than dull. This dryer-work-friendly formulation helps to smooth cuticles, reducing snagging and improving light reflection for a healthier, salon-fresh look at home. The shampoo is built to pair with the Dumb Blonde conditioner, creating a cohesive routine that supports moisture, protein, and shine without weighing hair down.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eClosing note:\u003c\/strong\u003e If you want a purpose-built blonde maintenance routine that strengthens damaged strands, preserves color, and enhances shine after every wash, this 400ml bottle of Dumb Blonde Shampoo delivers salon-grade care in a practical, long-lasting format. Key selling points: color-safe design for chemically treated hair, protein-rich strengthening, noticeable shine and manageability, and a cohesive pairing with the Dumb Blonde conditioner for best results.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"TIGI Bed Head","offers":[{"title":"Default Title","offer_id":55965865312587,"sku":"H03674","price":10.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1679047875-59461900.jpg?v=1763951760","url":"https:\/\/www.directbeauty.co.uk\/products\/tigi-bed-head-dumb-blonde-shampoo-400ml","provider":"Direct Beauty","version":"1.0","type":"link"}