{"product_id":"tigi-s-factor-silky-smooth-moisture-serum","title":"Tigi S Factor Silky Smooth Moisture Serum","description":"\u003cdiv\u003e\n\u003ch1\u003eTigi S Factor Silky Smooth Moisture Serum\u003c\/h1\u003e \u003cp\u003eDiscover a lightweight hair serum that delivers silk-like smoothness without weighing hair down. The S Factor Silky Smooth Moisture Serum from TIGI layers moisture into each strand, smoothing frizz and boosting shine for a polished, salon-worthy finish. Ideal for everyday styling, it works across hair types and is especially beneficial for dry or stressed tresses, color-treated hair, and those battling humidity.\u003c\/p\u003e \u003ch2\u003eKey Features\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eLightweight, silky formula that nourishes without greasing or buildup.\u003c\/li\u003e\n\u003cli\u003eHair-cuticle smoothing action reduces frizz and flyaways, leaving a glassy shine.\u003c\/li\u003e\n\u003cli\u003eMulti-use: apply to damp hair before styling or use as a finishing touch on dry hair.\u003c\/li\u003e\n\u003cli\u003eHelps shield strands from humidity and heat styling damage, supporting long-lasting manageability.\u003c\/li\u003e\n\u003cli\u003eSuitable for all hair types, including color-treated hair, with a subtle salon fragrance that remains unobtrusive.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eHow to Use\u003c\/h2\u003e \u003cul\u003e\n\u003cli\u003eDispense 1-2 pumps into the palm; rub hands together to warm the serum.\u003c\/li\u003e\n\u003cli\u003eApply evenly from mid-lengths to ends on towel-dried hair; avoid the roots to prevent buildup.\u003c\/li\u003e\n\u003cli\u003eStyle as usual or blow-dry for a smoother, frizz-free finish; can be used on dry hair for extra shine.\u003c\/li\u003e\n\u003cli\u003eReapply sparingly to damp or dry hair as needed to refresh shine and smoothness.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose This Serum\u003c\/h2\u003e \u003cp\u003eThis TIGI S Factor formula stands out with a refined balance of conditioning agents and light silicones that deliver real, tangible results: smoother surface texture, reduced frizz on humid days, and a luminous, soft feel that isn’t sticky or heavy. It’s designed to integrate seamlessly into your existing routine, enhances color-treated hair, and supports more manageable styling over time.\u003c\/p\u003e \u003ch2\u003eWhy You Should Buy\u003c\/h2\u003e \u003cp\u003eInvesting in this serum means choosing a salon-grade step you can use at home to protect, hydrate, and polish. It pairs well with your current styling products and dries to a naturally silky finish that lasts from wash day through your next refresh. If you want a simple, effective way to tame frizz, boost shine, and shield hair from heat, this serum is a reliable choice.\u003c\/p\u003e \u003cp\u003eClosing: Lightweight hydration, lasting frizz control, versatile use from damp styling to finishing, color-treated hair friendly, and a discreet scent that fits into daily routines—all in one powerful serum.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"TIGI Bed Head","offers":[{"title":"Default Title","offer_id":55963358265675,"sku":"B64548","price":13.25,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/6392\/5067\/files\/1503750732-24851400.jpg?v=1763947529","url":"https:\/\/www.directbeauty.co.uk\/products\/tigi-s-factor-silky-smooth-moisture-serum","provider":"Direct Beauty","version":"1.0","type":"link"}