Jimmy Choo I Want Choo Forever 40ml EDP Spray

I Want Choo Forever by Jimmy Choo is a Floral Fruity Gourmand fragrance for women released in 2022. Created by renowned perfumers Sonia Constant and Louise Turner, this new edition expands the I Want Choo lineage with a luminous, modern twist. Packaged in a compact 40 ml EDP spray, it offers a long-lasting scent experience ideal for day to night wear and travel touch-ups.

Key features

• Fragrance profile: Floral Fruity Gourmand with a luminous opening of Bitter Almond and Rose, a fruity heart of Cherry, Jasmine, and Vetiver, and a creamy, comforting base of Vanilla, Tonka Bean, Oakmoss, and Amber.
• Concentration and longevity: Eau de Parfum formulation provides longer wear and noticeable sillage without being overpowering.
• Size and practicality: 40 ml spray offers travel-friendly convenience and easy topping up wherever you go.
• Designed for modern women: A sophisticated scent that transitions smoothly from daytime polish to evening allure.

Fragrance notes

Top notes: Bitter Almond and Rose — a sharp, aromatic opening that feels bright and slightly bitter, creating an immediate sense of intrigue.

Heart notes: Cherry, Vetiver, and Jasmine — a fruity floral core with a subtle earthy edge from vetiver and a clean, luxurious sweetness from jasmine.

Base notes: Vanilla, Tonka Bean, Oakmoss, and Amber — creamy warmth, comforting sweetness, and a herbal-woody foundation that anchors the scent and adds lasting depth.

The overall impression blends a couture-like femininity with a modern gourmand twist: almond-y brightness, ripe cherry fruit, and a creamy, powdery finish that lingers on skin with a soft, inviting trail.

How to use

• Hold the bottle 15–20 cm away from the skin and spray onto pulse points (wrists, neck) for a personal, intimate scent.



• Apply after a shower or bath when skin is clean and slightly damp to help the fragrance set and project more evenly.



• Layer lightly with a matching moisturizer or body cream for extended longevity without overloading the scent.



• Avoid rubbing wrists together after application to preserve the top notes and prevent flattening the scent.

Why you should choose

Choosing Jimmy Choo I Want Choo Forever means embracing a contemporary fragrance that harmonizes feminine floral brightness with gourmand warmth. Its 2022 release brings a fresh interpretation while honoring the I Want Choo lineage. This scent is versatile for everyday elegance as well as special occasions, and the 40 ml size makes it a practical companion for travel, work, or weekend getaways.

• Distinctive Floral Fruity Gourmand profile with a chic, modern edge that stands out from typical sweet florals.
• High-quality perfumery craft from the Jimmy Choo house, delivering a balanced composition that layers well with skin.
• Versatile wear for day to night across seasons, with a softness that reads as polished rather than overpowering.
• Travel-friendly 40 ml bottle for easy on-the-go touch-ups and as a thoughtful gift for fragrance lovers.

In summary, I Want Choo Forever is a refined, contemporary scent that captures optimistic femininity with a warm gourmand glow. Key selling points:

• Unmistakably Jimmy Choo, yet distinctly modern and luminous.
• Long-lasting Eau de Parfum with a memorable, soft-to-moderate sillage.
• Travel-friendly 40 ml size that’s perfect for daily wear or gifting.
• Beautiful balance of almond-rose brightness, cherry fruit, jasmine floral lift, and creamy vanilla-tonka with oakmoss-amber depth.